"monster trucks" App Store Keywords Research Case | ASOTools
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"monster trucks" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “monster trucks” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “клавиатуры”, “delta airlines”, “permanently”, “simulation games”, “nero”, “indonesian translator”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “monster trucks” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword monster trucks from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
monster trucks games 19 5 250+ 83
monster trucks for kids 19 3 250+ 72
game of monster trucks 19 30 250+ 79
racing monster trucks 11 5 250+ 75
monster trucks race 11 30 250+ 72

The search volume of the core keyword monster trucks in Google App Store reached 43, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 76 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Monster Truck Destruction™ montrer truck 48 6
2
Monster Truck 2020 Steel Titans Driving Simulator truck monsters game 19 4
3
Monster Trucks Game for Kids 2 game for kids 43 24
4
Monster Truck Steel Titans monster truck cake 19 30
5
Monster Trucks Racing 2020 hankies 16 42
6
Monster Truck Crot: Monster truck racing car games gravedigger monster truck 24 4
7
Top Monster Truck Stunts- Free Car Racing Game impossibly ≤5 2
8
Monster Truck Demolition Derby: Crash Stunts 2019 monster truck demolition derby 3d ≤5 4
9
Offroad Legends - Monster Truck Trials monstertruck games 19 5
10
Real Monster Truck Demolition Derby Crash Stunts aaahh real monsters 31 48

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cars 67 50 250+ 212
hot 66 73 250+ 40
carwash 66 5 250+ 32
wash car 66 3 250+ 40
car washer 66 2 250+ 43

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cars.com – Shop New & Used Cars & Trucks For Sale for sale cars 60 10
2
Extreme Car Driving Simulator car 68 100
3
Hill Climb Racing carros 51 47
4
Racing in Car 2 driving 65 82
5
Hot Wheels Unlimited hot wheel 55 33
6
Ultimate Car Driving Simulator games car 53 28
7
Car Restore - Car Mechanic restoring abandoned cars ≤5 21
8
Stock Car Racing r.a.c.e 50 36
9
Car Stunt Races: Mega Ramps cars races 45 19
10
Car Simulator 2020 voitures 45 38

These five keywords: “cars”, “hot”, “carwash”, “wash car”, “car washer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cars.com – Shop New & Used Cars & Trucks For Sale”, “Extreme Car Driving Simulator”, “Hill Climb Racing”, “Racing in Car 2”, “Hot Wheels Unlimited”, “Ultimate Car Driving Simulator”, “Car Restore - Car Mechanic”, “Stock Car Racing”, “Car Stunt Races: Mega Ramps”, “Car Simulator 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “monster trucks”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “monster trucks