"monster truck" App Store Keywords Research Case | ASOTools
×

"monster truck" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “monster truck” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “take care”, “444”, “energie”, “cerco lavoro”, “nccn guidelines”, “qr code reader code”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “monster truck” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword monster truck from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
a monster truck 48 5 250+ 75
monster trucks 43 10 250+ 76
monster truck games 36 8 250+ 84
rc monster truck 24 6 249 81
gravedigger monster truck 24 4 250+ 66

The search volume of the core keyword monster truck in Google App Store reached 45, its difficulty level reached 62, and the number of apps related to it reached 250+, among them, there are 73 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Monster Truck Destruction™ montrer truck 48 6
2
Monster Truck 2020 Steel Titans Driving Simulator a monster truck 48 5
3
Monster Trucks Game for Kids 2 boy games 46 19
4
Top Monster Truck Stunts- Free Car Racing Game roger dodger 16 33
5
Monster Truck Steel Titans monster truck cake 19 30
6
Monster Truck Demolition Derby: Crash Stunts 2019 monster truck demolition derby crash stunts 2019 ≤5 5
7
Monster Truck Crot: Monster truck racing car games grave digger 21 5
8
Offroad Legends - Monster Truck Trials monster truck legends 2018 ≤5 30
9
Real Monster Truck Demolition Derby Crash Stunts aaahh real monsters 31 48
10
Monster Trucks Racing 2020 monster truck racing 14 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
drive 73 70 250+ 185
car 68 100 250+ 220
cars 67 51 250+ 227
hot 66 73 249 43
car washer 66 3 250+ 43

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Drive google drivs 85 42
2
#DRIVE reaming drive ≤5 28
3
Microsoft OneDrive onesrive 73 41
4
Drive Ahead! jueguegos de carros 48 38
5
Autosync for Google Drive google back up and sync 31 16
6
Drive for Speed: Simulator kar 39 48
7
Amazon Drive amazon drive 35 27
8
Extreme Car Driving Simulator car 68 100
9
Driving School Simulator 2020 drivingschool 34 10
10
Storage Analyzer & Disk Usage drives 51 29

These five keywords: “drive”, “car”, “cars”, “hot”, “car washer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Drive”, “#DRIVE”, “Microsoft OneDrive”, “Drive Ahead!”, “Autosync for Google Drive”, “Drive for Speed: Simulator”, “Amazon Drive”, “Extreme Car Driving Simulator”, “Driving School Simulator 2020”, “Storage Analyzer & Disk Usage”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “monster truck”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “monster truck