"mission impossible" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mission impossible” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “espn cricinfo”, “life is strange”, “adobe player flash”, “cross word puzzles”, “block puzzle ·”, “descargar”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “mission impossible” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mission impossible from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| mission impossible rogue nation | 36 | 27 | 249 | 179 |
| mission impossible - rogue nation | 36 | 22 | 250+ | 160 |
| tap impossible mission | ≤5 | 30 | 250+ | 132 |
| henry stickman mission impossible | ≤5 | 22 | 250+ | 207 |
| mission impossible ethan hunt game | ≤5 | 21 | 250+ | 215 |
The search volume of the core keyword mission impossible in Google App Store reached 42, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 155 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Death Shooter 4 : Mission Impossible | misión impossible | 53 | 8 |
| 2 |
 |
ringtone mission impossible | juego de mision imposible gratis | ≤5 | 9 |
| 3 |
 |
Impossible Assault Mission - US Army Frontline FPS | mision imposible | 34 | 16 |
| 4 |
 |
Mission Impossible Bravo: GOD MODE | mission bravo game | ≤5 | 8 |
| 5 |
 |
CONTRACT KILLER: SNIPER | robocop | 46 | 42 |
| 6 |
 |
Call of Impossible Mission: Modern War Duty Games | searching for makarov s cargo | ≤5 | 26 |
| 7 |
 |
Impossible Counter Terrorist Missions 2020 | misiones imposibles | 34 | 6 |
| 8 |
 |
Secret Mission Agent Rescue | bourne ultimatum | 34 | 43 |
| 9 |
 |
Impossible Prison Escape Mission 2020 | prison escape mission 2020 | ≤5 | 5 |
| 10 |
 |
Impossible Survival Terrorist Mission Squad | publicado | 60 | 32 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| office.365 | 83 | 30 | 248 | 133 |
| pung | 75 | 58 | 250+ | 237 |
| office 365 | 75 | 25 | 249 | 128 |
| autlook 365 | 75 | 30 | 250+ | 161 |
| pung mobiles | 73 | 55 | 249 | 227 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Routeget Technologies - Microsoft Dynamics 365 | logikosoft technologies | ≤5 | 30 |
| 2 |
 |
CalendarZ | syncml lite for ios | ≤5 | 30 |
| 3 |
 |
NextG Office | portal.office.com | ≤5 | 30 |
| 4 |
 |
MS-600 Virtual Exam - Microsoft 365 Core Services | microsoft office 365 education version | ≤5 | 16 |
| 5 |
 |
SMS Organizer | sms organizer app | ≤5 | 30 |
| 6 |
 |
Microsoft Partner Center | sherweb | 11 | 30 |
| 7 |
 |
WorldCard for Office 365 | worldcard for office 365 | ≤5 | 30 |
| 8 |
 |
PrinterOn for Microsoft | printeron for citrix | ≤5 | 30 |
| 9 |
 |
Project Finder for Dynamics365 | project finder for dynamics 365 | ≤5 | 30 |
| 10 |
 |
Dynamics AX 2012 | dynamics ax 2012 expenses app | ≤5 | 30 |
These five keywords: “office.365”, “pung”, “office 365”, “autlook 365”, “pung mobiles”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Routeget Technologies - Microsoft Dynamics 365”, “CalendarZ”, “NextG Office”, “MS-600 Virtual Exam - Microsoft 365 Core Services”, “SMS Organizer”, “Microsoft Partner Center”, “WorldCard for Office 365”, “PrinterOn for Microsoft”, “Project Finder for Dynamics365”, “Dynamics AX 2012”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “mission impossible”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: