"mercedes benz" App Store Keywords Research Case | ASOTools
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"mercedes benz" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mercedes benz” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “lego ninjago go”, “anagram solver”, “colloge”, “kungfu panda”, “lulu”, “banesco”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mercedes benz” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mercedes benz from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
mercedes-benz 65 28 249 103
mercedes-benz financial 26 27 250+ 169
mercedes benz financial 26 26 250+ 170
mercedes benz stadium 22 31 250+ 207
mercedes benz c180 19 15 249 132

The search volume of the core keyword mercedes benz in Google App Store reached 49, its difficulty level reached 21, and the number of apps related to it reached 249, among them, there are 96 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mercedes me (USA) mersedes 70 10
2
Mercedes me connect (USA) mercedez benz 41 5
3
Mercedes-Benz History Check: VIN Decoder mercedes servisim 11 20
4
Car Racing Mercedes Benz Games 2020 mercedes e400 21 28
5
TechApp for Mercedes-Benz techapp in ≤5 13
6
Wallpaper For Mercedes Benz mercedes c180 kompressor 14 14
7
Mercedes-Benz PartScan daimler south east asia pte ltd ≤5 30
8
EMC Mercedes-Benz codigo de falhas mercedes ≤5 22
9
Mercedes Benz Wallpaper – Car Wallpapers HD benz cars ≤5 30
10
Mercedes-Benz Companion mercedes benz companion 6 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googl 100 80 249 193
giamail 100 74 249 247
fassabook 100 64 249 231
fece book 100 63 250+ 226
face book 100 63 250+ 225

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google g o o g l e 100 30
2
Google Chrome: Fast & Secure chrome 76 45
3
Google Go: A lighter, faster way to search goog 65 67
4
Google Drive google drivs 85 42
5
Google Meet goigle meets 83 57
6
Google Classroom googel classroom 95 33
7
Google Photos googlr 76 44
8
Google Fit: Health and Activity Tracking fit 51 71
9
Google Home hromecast 65 43
10
Files by Google: Clean up space on your phone files 58 45

These five keywords: “googl”, “giamail”, “fassabook”, “fece book”, “face book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Go: A lighter, faster way to search”, “Google Drive”, “Google Meet”, “Google Classroom”, “Google Photos”, “Google Fit: Health and Activity Tracking”, “Google Home”, “Files by Google: Clean up space on your phone”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mercedes benz”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mercedes benz