"menstruation cycle" App Store Keywords Research Case | ASOTools
×

"menstruation cycle" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “menstruation cycle” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “corte de pelo para hombre”, “creamy”, “congratulation”, “squids”, “word search ․”, “daichi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “menstruation cycle” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword menstruation cycle from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
menstruation cycle monitor ≤5 8 250+ 99
menstruation cycle chart ≤5 30 250+ 85
menstruation cycle calendar ≤5 30 250+ 85
menstruation calendar lady cycle ≤5 30 250+ 81
menstruation cycle app free ≤5 30 250+ 80

The search volume of the core keyword menstruation cycle in Google App Store reached 45, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 81 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Period Tracker - Period Calendar Ovulation Tracker p.c 55 10
2
Period tracker & Ovulation calendar by PinkBird pink bird 22 19
3
Period tracker, calendar, ovulation, cycle dias infertiles de la mujer 34 17
4
Flo Health & Period tracker. My Ovulation Calendar flo 59 46
5
My Calendar - Period Tracker prides 31 17
6
Period Tracker, Ovulation Calendar & Fertility app tracker 56 89
7
My Period Tracker / Calendar myperiod tracker 22 15
8
Period tracker for women. Ovulation calculator ???? clove 48 51
9
Clue Period Tracker, Ovulation, Cycle & Pregnancy cycles 44 17
10
Menstrual Cycle - Woman Log ifertility log ≤5 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
flo 59 46 250+ 151
natural 58 66 250+ 26
calendrio 58 16 250+ 145
bb&t 57 49 249 220
tracker 56 89 250+ 164

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flo Health & Period tracker. My Ovulation Calendar periodo 41 26
2
Flo by Moen™ - Smart Home Water Monitoring flo moen 6 32
3
Penny & Flo: Finding Home penny 48 44
4
FLO - EV Charging Network flo - ev charging network ≤5 30
5
FLO twigy terlik 9 34
6
Ovulation Calendar & Fertility días fertiles 36 13
7
MyFLO Period Tracker myflo 14 30
8
Period tracker & Ovulation calendar by PinkBird pink bird 22 19
9
Period tracker for women. Ovulation calculator ???? clove 48 51
10
FLO+ Track Periods & Fertility flo app 23 15

These five keywords: “flo”, “natural”, “calendrio”, “bb&t”, “tracker”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Flo Health & Period tracker. My Ovulation Calendar”, “Flo by Moen™ - Smart Home Water Monitoring”, “Penny & Flo: Finding Home”, “FLO - EV Charging Network”, “FLO”, “Ovulation Calendar & Fertility”, “MyFLO Period Tracker”, “Period tracker & Ovulation calendar by PinkBird”, “Period tracker for women. Ovulation calculator ????”, “FLO+ Track Periods & Fertility”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “menstruation cycle”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “menstruation cycle