"men hairstyles" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “men hairstyles” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “multyplayer”, “loreal hair colour”, “wheele”, “photo cartoons”, “conjunction”, “300”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “men hairstyles” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword men hairstyles from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
women hairstyles 38 8 250+ 28
hairstyles for men 37 8 250+ 38
short hairstyles for men 29 1 250+ 38
women hairstyles photo editor ≤5 30 250+ 62
best hairstyles for men ≤5 30 250+ 39

The search volume of the core keyword men hairstyles in Google App Store reached 39, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 33 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Men Hairstyles hair styles men 58 2
2
Men Hairstyles Changer men hairstyle changer ≤5 30
3
Men Hair Style - Photo Editor perm hair 30 3
4
Hair Style For Men hairstyle men 39 2
5
Boys Men Hairstyles and boys Hair cuts 2020 layer hair cutting 45 6
6
1000+ Boys Men Hairstyles and Hair cuts 2020 men hairstyle & haircuts ≤5 1
7
Man Photo Editor & Men HairStyle, Suits, Mustache druses 16 43
8
Man Hairstyles Photo Editor мужские прически 28 4
9
Black men hairstyles black men hairstyle ≤5 2
10
Man Hairstyles Photo Editor برنامج يغير لون الشعر للرجال ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hair styler 61 12 250+ 121
hàir style 61 7 250+ 100
hair styles men 58 2 250+ 46
short hair styles 58 2 250+ 44
mens hair 56 6 250+ 36

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Toca Hair Salon 4 hair salon 57 54
2
Men Hair Style - Photo Editor perm hair 30 3
3
Women Hair Style Photo Editor hair styler app 19 4
4
Hair Styler Salon hair styler salon 6 9
5
Hair Styler Photo Editor какая стрижка мне подойдет по фото ≤5 3
6
Hairstyle 2019 sweetheart hairstyle ≤5 30
7
Hair Style For Men hairstyle men 39 2
8
Superstar Hair Salon curling hair 33 9
9
Boy Hair Style boy hair changer for boys ≤5 30
10
Hairstyle Changer 2020 - HairStyle & HairColor Pro hair style 50 24

These five keywords: “hair styler”, “hàir style”, “hair styles men”, “short hair styles”, “mens hair”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Toca Hair Salon 4”, “Men Hair Style - Photo Editor”, “Women Hair Style Photo Editor”, “Hair Styler Salon”, “Hair Styler Photo Editor”, “Hairstyle 2019”, “Hair Style For Men”, “Superstar Hair Salon”, “Boy Hair Style”, “Hairstyle Changer 2020 - HairStyle & HairColor Pro”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “men hairstyles”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “men hairstyles