"meeting" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “meeting” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “friday's”, “dragon ball”, “ok.ru”, “gala”, “pets”, “anapchat”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “meeting” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword meeting from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
google meetings	83	19	249	104
meeting zoom	70	5	250+	35
zoom for meetings	70	5	249	37
zoon meeting	70	4	249	38
google meeting	64	24	249	127

The search volume of the core keyword meeting in Google App Store reached 58, its difficulty level reached 62, and the number of apps related to it reached 250+, among them, there are 47 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Google Meet	goigle meets	83	57
2		GoToMeeting – Video Conferencing & Online Meetings	gotomeetings	55	38
3		Cisco Webex Meetings	webex	63	36
4		Start Meeting	startmeeting	10	23
5		Meeting Guide	alcoholics anonymous	36	14
6		RingCentral Meetings	ringcentral meetings	28	28
7		Online Meeting Video Conferencing	web conferencing	14	6
8		ZOOM Cloud Meetings	zoom	88	77
9		AnyMeeting Video Conferencing & Online Meeting	anymeeting	15	32
10		Meeting	zinger meeting app	≤5	30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
googl	100	80	249	193
giamail	100	74	249	247
googel classroom	95	33	249	135
classroom google	95	30	249	132
google kelas room	95	29	249	127

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Google	g o o g l e	100	30
2		Google Chrome: Fast & Secure	chrome	76	45
3		Google Go: A lighter, faster way to search	goog	65	67
4		Google Drive	google drivs	85	42
5		Google Meet	goigle meets	83	57
6		Google Classroom	googel classroom	95	33
7		Google Photos	googlr	76	44
8		Google Fit: Health and Activity Tracking	fit	51	71
9		Google Home	hromecast	65	43
10		Files by Google: Clean up space on your phone	files	58	45

These five keywords: “googl”, “giamail”, “googel classroom”, “classroom google”, “google kelas room”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Go: A lighter, faster way to search”, “Google Drive”, “Google Meet”, “Google Classroom”, “Google Photos”, “Google Fit: Health and Activity Tracking”, “Google Home”, “Files by Google: Clean up space on your phone”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “meeting”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools