"medicine" App Store Keywords Research Case | ASOTools
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"medicine" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “medicine” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mbc”, “paginas blancas”, “addons”, “pinyada”, “college board”, “slipper”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “medicine” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword medicine from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
telemedicine 36 19 250+ 31
telamedicine 36 18 249 105
medicines 36 15 250+ 49
mypennmedicine 35 45 249 219
medicine ball 34 21 250+ 153

The search volume of the core keyword medicine in Google App Store reached 45, its difficulty level reached 56, and the number of apps related to it reached 250+, among them, there are 45 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pill Reminder & Medication Tracker - MyTherapy medicamento 39 8
2
Drugbook - All Medicine Guide drugbook 7 6
3
Explain Medicine medicine network llc ≤5 10
4
Pill Reminder & Medication Tracker - Medisafe medicinas 45 7
5
PharmEasy – Online Medicine Ordering App online medical 36 9
6
MedSchool geneeskunde 11 5
7
Drugs.com Medication Guide tramadol 58 46
8
Medicine Dictionary medicine dictionary 23 7
9
Complete Medicine Dictionary medicine dictionary 23 7
10
Pill Reminder & Medicine App - MedControl take medicine ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hpspital 63 15 250+ 126
mango 61 62 249 54
dotoran 60 52 249 228
d o c t o r 60 30 250+ 28
tramadol 58 46 249 216

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Doctor Doggy: Scary Hospital Horror Game hospital doggy game ≤5 14
2
Drugstore Hospital - Doctor Games drugstore - דראגסטור ≤5 30
3
Hand Skin Doctor - Hospital Game hand doctor 16 9
4
PET DOCTOR HOSPITAL: ANIMAL SURGERY HOSPITAL dog surgery ≤5 5
5
Maternity & Neonatal Hospital maternity hospital game ≤5 30
6
Digital Hospital digital hospital bd ≤5 2
7
Scary Dentist Hospital Simulator scary dentist hospital simulator ≤5 30
8
Hospitaal Dokter in Afrikaans 医护到家(医生护士专用版) ≤5 30
9
Superheroes and Superheroine - Er Simulation Game superheroes doctor surgery ≤5 30
10
Eye Doctor Hospital Games - ER Surgery Game ophthalmologist games ≤5 13

These five keywords: “hpspital”, “mango”, “dotoran”, “d o c t o r”, “tramadol”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Doctor Doggy: Scary Hospital Horror Game”, “Drugstore Hospital - Doctor Games”, “Hand Skin Doctor - Hospital Game”, “PET DOCTOR HOSPITAL: ANIMAL SURGERY HOSPITAL”, “Maternity & Neonatal Hospital”, “Digital Hospital”, “Scary Dentist Hospital Simulator”, “Hospitaal Dokter in Afrikaans”, “Superheroes and Superheroine - Er Simulation Game”, “Eye Doctor Hospital Games - ER Surgery Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “medicine”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “medicine