"mechanical engineering" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mechanical engineering” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “manitoba”, “cfe”, “decisions”, “walgreens”, “rewrite”, “wordfeud helper”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mechanical engineering” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mechanical engineering from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
electromechanical engineering	9	1	250+	28
mechanical engineering calc	≤5	30	250+	44
mechanical engineering in french	≤5	30	250+	20
mechanical engineering guide	≤5	30	250+	17
mechanical engineering at gt	≤5	30	249	228

The search volume of the core keyword mechanical engineering in Google App Store reached 36, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 22 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Mechanical Engineering	engineering	46	61
2		Mechanical Engineering Basics	mechanical engineering in french	≤5	30
3		Mechanical Engineering One	engineer mechanical	46	1
4		Mechanical Engineering	mechanical coupling	≤5	30
5		Mechanical Engineering Formulas	transformed formulas for engineering lite	≤5	30
6		Mechanical Engineering Study Material	gate mechanical engineering notes	≤5	30
7		Learn Mechanical Engineering	mechanical engineering encyclopedia	≤5	30
8		Mechanical Engineering Objective Questions	mechanical technical questions	≤5	30
9		Mechanical Engineering Pro	mechanical engineering pro	≤5	30
10		Mechanical Engineering	mecânica cd	≤5	30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
inginir	56	14	250+	137
auto cad	56	5	249	73
auto desk	55	14	249	124
professsional	51	51	249	232
fitting	51	26	250+	141

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Heavy Excavator Road Roller Construction Machines	city road roller construction	≤5	10
2		Futuristic Excavator Construction Simulator Games	kopanie lopata	≤5	24
3		Buildings Connecting Bridge Construction	skyscraper construction build	≤5	30
4		US President House Builder: Construction Simulator	العاب بناء البيوت للكبار فقط	≤5	21
5		Build a Police Station: Construction Builder Game	police station builder game	≤5	30
6		Water Surfer Excavator Crane 3D: Construction Site	पाण्याची मशीन	≤5	15
7		Build A Barber Shop: City Construction Builder	يشتغلون عماله	≤5	5
8		School Building Construction Site: Builder Game	engineer set game	≤5	30
9		Animal Zoo Construction Simulator : Building Games	pujara game	≤5	10
10		Aerospace Engineering	aerospace engineering	41	9

These five keywords: “inginir”, “auto cad”, “auto desk”, “professsional”, “fitting”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Heavy Excavator Road Roller Construction Machines”, “Futuristic Excavator Construction Simulator Games”, “Buildings Connecting Bridge Construction”, “US President House Builder: Construction Simulator”, “Build a Police Station: Construction Builder Game”, “Water Surfer Excavator Crane 3D: Construction Site”, “Build A Barber Shop: City Construction Builder”, “School Building Construction Site: Builder Game”, “Animal Zoo Construction Simulator : Building Games”, “Aerospace Engineering”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mechanical engineering”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools