"mate" App Store Keywords Research Case | ASOTools
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"mate" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mate” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “traductor de ingles a espanol”, “xm radio”, “mets”, “gophers”, “señales de transito”, “cricket games”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mate” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mate from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
google transmate 100 30 249 165
walmate 88 31 250+ 162
y2mate 80 24 248 154
v.vmate 78 46 249 187
wedmates 78 31 250+ 167

The search volume of the core keyword mate in Google App Store reached 39, its difficulty level reached 58, and the number of apps related to it reached 249, among them, there are 43 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mate for Embrace watch embrace mag ≤5 30
2
EXFIT MATE care mate ≤5 30
3
Withings Health Mate ani mates 50 36
4
Photomath fotomac 72 30
5
Free Video Downloader sex videos 100 14
6
HD Video Player vatmait 78 29
7
All downloader 2019 vit mated download 61 32
8
XY VPN - Free, Secure, Unblock, Super, Hotspot metrix mate ≤5 30
9
Stickers de Mate soara de mate ≤5 30
10
VidMedia - Full hd video Player all format v dmet 78 51

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yout ube 100 47 250+ 222
yutupgo 100 47 249 199
yiutuber 100 43 250+ 193
yputube 100 41 250+ 203
youteb 100 41 249 196

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube Kids youtoubu 100 30
3
YouTube for Android TV youtube goooo 58 27
4
YouTube Music - Stream Songs & Music Videos u tiube 100 30
5
YouTube Music musicr 65 40
6
YouTube TV - Watch & Record Live TV you tuoby 100 30
7
YouTube TV - Watch & Record Live TV yo utibe 100 30
8
YouTube Studio youtubestadio 63 44
9
BaroTube, Floating Video Player baro 23 33
10
YouTube Kids for Android TV мультиках 60 20

These five keywords: “yout ube”, “yutupgo”, “yiutuber”, “yputube”, “youteb”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Kids”, “YouTube for Android TV”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Music”, “YouTube TV - Watch & Record Live TV”, “YouTube TV - Watch & Record Live TV”, “YouTube Studio”, “BaroTube, Floating Video Player”, “YouTube Kids for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mate”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mate