"mapy.cz" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mapy.cz” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pesticide”, “c kan”, “iphone 11 pro max”, “wv”, “stray”, “good morning love messages”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mapy.cz” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mapy.cz from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
seznam mapy.cz ≤5 10 250+ 167
mapy.cz - cycling u0026 hiking offline maps ≤5 8 250+ 162
mapy.cz od seznamu ≤5 30 250+ 194
mapy.cz po polsku ≤5 30 250+ 192
mapy.cz zdarma ≤5 30 250+ 185

The search volume of the core keyword mapy.cz in Google App Store reached 45, its difficulty level reached 8, and the number of apps related to it reached 249, among them, there are 68 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mapy.cz - Cycling & Hiking offline maps mapy cz 45 19
2
Mapy.cz Maps for Trekarta mapy cz 45 19
3
SmartMaps: GPS Navigation&Maps seznam mapy.cz ≤5 10
4
MAPS.ME – Offline maps, travel guides & navigation maps.me 40 23
5
GPS Navigation, Road Maps, GPS Route tracker App دليل مناطق بغداد ≤5 8
6
Windy Maps windy maps 22 15
7
Locus Map Free - Hiking GPS navigation and maps locus 30 39
8
Pubtran idos 43 43
9
Czech Public Transport IDOS idos 43 43
10
Turistické trasy turistické trasy ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
conoravirus 90 19 249 116
convid19 87 32 246 159
amung uss 87 12 250+ 65
convid 19 87 8 250+ 74
aomong us 87 30 250+ 24

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
COVID-19! - The current spread of disease convid 19 87 8
2
Coronavírus - SUS ncov2019 ≤5 25
3
MI COVID Alert mich 28 32
4
CoronApp - Colombia coronado 33 49
5
Radar COVID covidpb-radar app download ≤5 11
6
GuideSafe covid 19 tamaulipas ≤5 1
7
COVID Alert NJ coburg safe app ≤5 16
8
COVID19 - DXB Smart App dxb technologies ≤5 30
9
NHS COVID-19 cronovirus 90 49
10
COVID Symptom Study convid19 87 32

These five keywords: “conoravirus”, “convid19”, “amung uss”, “convid 19”, “aomong us”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “COVID-19! - The current spread of disease”, “Coronavírus - SUS”, “MI COVID Alert”, “CoronApp - Colombia”, “Radar COVID”, “GuideSafe”, “COVID Alert NJ”, “COVID19 - DXB Smart App”, “NHS COVID-19”, “COVID Symptom Study”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mapy.cz”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mapy.cz