"mandala art" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mandala art” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “island games”, “lider”, “posing”, “co op”, “auriculares”, “phenomenal”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mandala art” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mandala art from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
pixel art color mandala number ≤5 7 250+ 92
mandala pixel art coloring ≤5 5 250+ 73
coloring art mandala ≤5 4 250+ 68
color now – mandala art book ≤5 30 250+ 114
mandala coloring calm art therapy book for adults ≤5 4 250+ 68

The search volume of the core keyword mandala art in Google App Store reached 48, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mandala Coloring Pages mandala 47 63
2
Mandoo: Mandala drawing App imandala 56 43
3
Doodle Master - Glow Art art games 41 39
4
How to Draw Mandalas draw mandala 31 8
5
Free Mandala Coloring Book مانديلا 12 10
6
Magic Mirror Mandala Drawing - Symmetry Glow Art mandala drawing 20 6
7
Mandala coloring pages - mandala art easy easy art drawings coloring mandalas game for adult ≤5 30
8
Make it Mandala mandala multifinance 11 35
9
Mandala: Coloring for adults mandelas 34 10
10
Mandala Coloring Book ???? Free Adult Coloring Game mandala coloring book adult.s calm color therapy ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
саnva 82 63 250+ 242
canvas 81 61 249 43
tubufy 80 69 249 248
canva 76 56 248 120
clevernes 68 57 248 222

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Canva: Graphic Design, Video Collage, Logo Maker canva 76 56
2
Crello – Video, Artwork & Graphic Design Maker crello – video story u0026 graphic design maker ≤5 27
3
Over: Add Text to Photos & Graphic Design Maker over 49 65
4
Puzzle Collage Template for Instagram - PuzzleStar шаблоны для инстаграм 16 11
5
Color Canva canva 76 56
6
Canvas Student canvas 81 61
7
Adobe Spark Post: Graphic Design & Story Templates adobe sparks 53 38
8
Carvana: 20k Used Cars, Buy Online, 7-Day Returns carvana 60 30
9
Poster Maker, Carnival Flyers, Banner Maker rawpixel 25 19
10
Evite: Free Virtual Invitations & Video Chat evite 45 31

These five keywords: “саnva”, “canvas”, “tubufy”, “canva”, “clevernes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Canva: Graphic Design, Video Collage, Logo Maker”, “Crello – Video, Artwork & Graphic Design Maker”, “Over: Add Text to Photos & Graphic Design Maker”, “Puzzle Collage Template for Instagram - PuzzleStar”, “Color Canva”, “Canvas Student”, “Adobe Spark Post: Graphic Design & Story Templates”, “Carvana: 20k Used Cars, Buy Online, 7-Day Returns”, “Poster Maker, Carnival Flyers, Banner Maker”, “Evite: Free Virtual Invitations & Video Chat”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mandala art”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mandala art