"make the cake" App Store Keywords Research Case | ASOTools
×

"make the cake" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “make the cake” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mentors”, “crankshaft”, “analisi logica”, “assurance wireless”, “artículo”, “leah”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “make the cake” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword make the cake from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
make the cake games ≤5 30 250+ 126
make a cake game of the girl ≤5 30 250+ 125
make the cake game ≤5 30 250+ 120
make the cake bakery ≤5 30 250+ 107
make the cake app ≤5 30 250+ 105

The search volume of the core keyword make the cake in Google App Store reached 39, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 105 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Icing On The Cake stanley tucci 48 55
2
Real Cake Maker 3D - Bake, Design & Decorate cake games 35 10
3
Cake Decorate cakedecorate 39 12
4
My Bakery Empire - Bake, Decorate & Serve Cakes bakeries 61 8
5
Cake: Fun Free Food Making Game baken cakes 34 7
6
Cake Cooking Shop cake baking shop 19 6
7
Birthday Cake Design Party - Bake, Decorate & Eat! bánh sinh nhật 36 7
8
Real Cake Making Bake Decorate, Cooking Games 2020 making cakes 31 7
9
Cake Maker Shop - Cooking Game cake makers game 11 6
10
Cooking Rainbow Birthday Cake rainbow cake bake maker game ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cske 63 13 250+ 117
berbery 61 64 250+ 250
bakeries 61 8 250+ 61
cake 58 75 250+ 104
gillian anderson 56 59 250+ 249

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cake Web Browser-Free VPN, Fast, Private, Adblock cake 58 75
2
cake live stream video chat appcake 43 36
3
Icing On The Cake stanley tucci 48 55
4
Cake - Learn English for Free app cake 46 6
5
My Bakery Empire - Bake, Decorate & Serve Cakes bakeries 61 8
6
Real Cake Maker 3D - Bake, Design & Decorate cake games 35 10
7
Cooking Rainbow Birthday Cake rainbow cake bake maker game ≤5 4
8
Cake Cooking Shop cake baking shop 19 6
9
Mirror cakes more cakes ≤5 1
10
Cake: Fun Free Food Making Game baken cakes 34 7

These five keywords: “cske”, “berbery”, “bakeries”, “cake”, “gillian anderson”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cake Web Browser-Free VPN, Fast, Private, Adblock”, “cake live stream video chat”, “Icing On The Cake”, “Cake - Learn English for Free”, “My Bakery Empire - Bake, Decorate & Serve Cakes”, “Real Cake Maker 3D - Bake, Design & Decorate”, “Cooking Rainbow Birthday Cake”, “Cake Cooking Shop”, “Mirror cakes”, “Cake: Fun Free Food Making Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “make the cake”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “make the cake