"lower back pain exercise" App Store Keywords Research Case | ASOTools
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"lower back pain exercise" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lower back pain exercise” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dns lookup”, “hilton head”, “caption”, “insomn”, “mi 10”, “campanile”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lower back pain exercise” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lower back pain exercise from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
lower back pain exercises 22 4 249 46
lower back pain relief exercise for women ≤5 30 250+ 76
exercise app for lower back pain ≤5 30 250+ 69
lower back pain relief exercise for men ≤5 30 250+ 59
lower back pain relief exercise ≤5 30 250+ 37

The search volume of the core keyword lower back pain exercise in Google App Store reached 34, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 37 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Back pain relief exercises at home dolores de espalda 36 4
2
Back Pain Relief In 7 Days – Yoga, Exercise & Diet back pains 45 1
3
Lower Back Pain and Sciatica Relief Exercises lower back pain sciatica spine ≤5 30
4
Lower Back Pain Exercises lower back pain & back pain treatment ≤5 30
5
low back pain exercise fortalecer lumbares ≤5 2
6
Healthy Spine & Straight Posture - Back exercises columna vertebral 39 3
7
low back pain relief exercises douleur bas du dos 26 30
8
Back Pain Exercises backpain exercises 20 3
9
Neck & Shoulder Pain Relief Exercises, Stretches tendonitis 43 47
10
Stretching Exercises at Home -Flexibility Training streching 50 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
buttes 61 53 250+ 218
pelaton 61 46 249 215
peloton 61 24 250+ 172
fitness 56 78 250+ 148
yoga 56 70 250+ 47

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instant Buttons: The Best Soundboard App futons 51 30
2
Button Mapper: Remap your keys mapper 57 45
3
VPN Free - Betternet Hotspot VPN & Private Browser betternet 46 30
4
Buttocks Workout - Hips, Legs & Butt Workout butts 50 18
5
Butte School District avella 14 25
6
Buttocks Workout – legs & hips Bigger Butt Workout big booty 40 14
7
Beat Machine - Audio Sequencer beat_machine 8 4
8
Butte County Connect placer county connect ≤5 30
9
Butte VR Showcase butte vr showcase ≤5 30
10
Butte County Schools desoto county schools 15 30

These five keywords: “buttes”, “pelaton”, “peloton”, “fitness”, “yoga”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instant Buttons: The Best Soundboard App”, “Button Mapper: Remap your keys”, “VPN Free - Betternet Hotspot VPN & Private Browser”, “Buttocks Workout - Hips, Legs & Butt Workout”, “Butte School District”, “Buttocks Workout – legs & hips Bigger Butt Workout”, “Beat Machine - Audio Sequencer”, “Butte County Connect”, “Butte VR Showcase”, “Butte County Schools”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lower back pain exercise”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lower back pain exercise