"lottery numbers" App Store Keywords Research Case | ASOTools
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"lottery numbers" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lottery numbers” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “magister”, “sounds buttons”, “simplificar fracciones”, “bangladeshi news”, “uñas decoradas”, “06”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lottery numbers” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lottery numbers from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
winning lottery numbers 34 1 249 46
new york state lottery numbers 19 1 250+ 34
the lucky lottery numbers ≤5 30 250+ 49
oregon lottery numbers ≤5 30 250+ 42
michigan lottery numbers ≤5 30 250+ 40

The search volume of the core keyword lottery numbers in Google App Store reached 32, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 38 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lottery App - Lotto Winning Numbers & Predictions lottery post 35 1
2
Lotto Results - Mega Millions Powerball Lottery US lottos 72 4
3
Today Lucky Numbers lucky numbers 36 10
4
Lottery Ticket Numbers ipickmega ≤5 30
5
Lucky Lottery Number Generator lottery number generator 15 5
6
NY Lottery n.y. lottery 60 1
7
Lucky Numbers - Lottery lucky pick 4 numbers ≤5 30
8
Lottery Numbers lottery dream numbers ≤5 1
9
Lottery Win Numbers lottery winning number ≤5 30
10
My Lucky Numbers my lucky numbers 10 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
lotteries sambad 83 30 250+ 22
quini 75 60 249 234
lottos 72 4 250+ 31
lottery result 70 52 250+ 38
lotto result 70 15 250+ 30

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sambad Result - Today's Lottery Result & News sambad lottery 83 10
2
Lottery Sambad Result 11:55 AM, 4 PM and 8 PM lottery sambad old result 26 5
3
Lottery Aaj -Fastest Today Lottery Result & Sambad aajkal lottery sambad 36 3
4
Lottery Sambad sambad lottery 83 10
5
LAST - Lottery All Sambad Today geram sambad ≤5 20
6
Lottery Sambad Pro-Lottery Results sambad lottery 83 10
7
লটারি রেজাল্ট সংবাদ - Lottery Today Result Sambad লটারি রেজাল্ট দেখার সফটওয়্যার ≤5 30
8
Nagaland Lottery Result - Nagaland Lottery Sambad nagaland lottery result live ≤5 1
9
লটারি সংবাদ : Today Lottery Results New JPG or PDF lottery sambad apps bangla ≤5 30
10
Lottery Baba -11:55AM, 4 PM & 8 PM Lottery Results sikkim lottery target number apps ≤5 30

These five keywords: “lotteries sambad”, “quini”, “lottos”, “lottery result”, “lotto result”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sambad Result - Today's Lottery Result & News”, “Lottery Sambad Result 11:55 AM, 4 PM and 8 PM”, “Lottery Aaj -Fastest Today Lottery Result & Sambad”, “Lottery Sambad”, “LAST - Lottery All Sambad Today”, “Lottery Sambad Pro-Lottery Results”, “লটারি রেজাল্ট সংবাদ - Lottery Today Result Sambad”, “Nagaland Lottery Result - Nagaland Lottery Sambad”, “লটারি সংবাদ : Today Lottery Results New JPG or PDF”, “Lottery Baba -11:55AM, 4 PM & 8 PM Lottery Results”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lottery numbers”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lottery numbers