"lord of rings" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lord of rings” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “swimmin”, “attitude quotes”, “flipping coin”, “co”, “receivers”, “dry cleaner”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lord of rings” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lord of rings from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
lord of the rings 49 36 250+ 206
the lord of the rings 40 33 250+ 212
lord of the rings the two towers 38 42 250+ 209
lord of the rings the fellowship of the ring 36 41 250+ 202
lord of the rings movie 29 21 249 137

The search volume of the core keyword lord of rings in Google App Store reached 55, its difficulty level reached 37, and the number of apps related to it reached 250+, among them, there are 209 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lord Rings Wallpaper HD lord of the rings wallpaper 23 5
2
Journeys In Middle-earth Game Editor journeys in middle earth 9 24
3
Lord Of The Rings Ringtones & Quotes (Unofficial) lotr 30 31
4
Властелин колец: Викторина властелин колец 38 28
5
Powerful Ring 3D PRO LWP ring pro app ≤5 30
6
Quiz - Senhor dos Anéis lotr quiz ≤5 30
7
Tengwar Umschreiber [GERMAN] tengwar annatar ≤5 23
8
The Ranger - Lord of the Rings RPG Gamebook the rings riddle ≤5 30
9
Kingdoms Mobile - Total Clash kingdoms mobile ≤5 30
10
Middle Earth Battle For Rohan: RPG Melee Combat rohan 36 31

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
netflicpx 93 51 249 212
ntflixs 93 25 250+ 137
natflixs 93 24 250+ 135
nexflique 93 30 250+ 228
twitches 85 20 250+ 97

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
MX Player TV mx player live tv 14 10
2
Solitaire jeusc 53 30
3
hoichoi - Bengali Movies | Web Series | Music hoichoi 34 36
4
Free TV App: Free Movies, TV Shows, Live TV, News free tv online 31 10
5
Fulldive VR - Virtual Reality vitual reality 41 6
6
TED TV teď ≤5 24
7
Downloader by AFTVnews aaptoid 72 59
8
Starfall.com starfall 51 20
9
Hulu: Stream TV shows & watch the latest movies hulu 75 34
10
Cast to Chromecast Fire TV Android Smart TV ROKU quickest 48 18

These five keywords: “netflicpx”, “ntflixs”, “natflixs”, “nexflique”, “twitches”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “MX Player TV”, “Solitaire”, “hoichoi - Bengali Movies | Web Series | Music”, “Free TV App: Free Movies, TV Shows, Live TV, News”, “Fulldive VR - Virtual Reality”, “TED TV”, “Downloader by AFTVnews”, “Starfall.com”, “Hulu: Stream TV shows & watch the latest movies”, “Cast to Chromecast Fire TV Android Smart TV ROKU”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lord of rings”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lord of rings