"lilys" App Store Keywords Research Case | ASOTools
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"lilys" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lilys” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “background eraser”, “uno”, “modifikasi motor”, “goan”, “stb”, “jetsada”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lilys” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lilys from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
lilys garden 12 24 250+ 206
lilys story ≤5 15 250+ 176
lilystory ≤5 11 250+ 159
lilysing ≤5 29 249 245
lilys pet shop ≤5 15 250+ 157

The search volume of the core keyword lilys in Google App Store reached 34, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 105 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lily’s Garden garden 50 71
2
Lily Story : Dress Up Game lily story 14 19
3
Lily Diary : Dress Up Game goodbye lily ≤5 30
4
Lily Blast lilies 50 11
5
LilyCity: Building metropolis lily city ≤5 16
6
Lily's Day Off lily's day off ≤5 17
7
My Talking Cat Lily lili yi ≤5 27
8
Lily's Adventure lily games with levels ≤5 19
9
Garden Walkthrough lily’s garden 38 35
10
Lilys to lili ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
restaurant 70 86 250+ 157
restaurante 65 51 250+ 124
hoem 65 36 250+ 196
home's 65 36 250+ 187
restaurantes 65 23 250+ 156

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Restaurant.com restaurants 87 31
2
Restaurant Renovation ristoranti 61 30
3
Idle Restaurant Tycoon - Build a cooking empire restaurant tycoon 9 18
4
Tasty Tycoon hothead burritos 24 40
5
Restaurant Story™ reasturant 50 31
6
World Chef ???????????????? resteraunt 58 33
7
Animal Restaurant рестораны 41 27
8
Cooking Madness - A Chef's Restaurant Games restaurante 65 51
9
Cooking Fever restaurantes 65 23
10
Food Street - Restaurant Management & Food Game foodstreet 41 28

These five keywords: “restaurant”, “restaurante”, “hoem”, “home's”, “restaurantes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Restaurant.com”, “Restaurant Renovation”, “Idle Restaurant Tycoon - Build a cooking empire”, “Tasty Tycoon”, “Restaurant Story™”, “World Chef ????????????????”, “Animal Restaurant”, “Cooking Madness - A Chef's Restaurant Games”, “Cooking Fever”, “Food Street - Restaurant Management & Food Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lilys”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lilys