"lifestyle" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lifestyle” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dragon quest”, “fifty shades of grey”, “mona lisa”, “gossip girl”, “libreria”, “minecratf”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lifestyle” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lifestyle from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
swingerlifestyle 51 47 250+ 215
mi lifestyle 43 27 249 151
swinglifestyle 42 41 250+ 189
swingers lifestyle 42 36 249 176
swing lifestyle 37 30 248 151

The search volume of the core keyword lifestyle in Google App Store reached 44, its difficulty level reached 56, and the number of apps related to it reached 250+, among them, there are 33 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Remente: Self Improvement improvement 45 48
2
Daylio - Diary, Journal, Mood Tracker ujournal 53 59
3
Lifestyle AI - Nutritionist & Healthy Meal Planner nutrionist 38 11
4
21 Days Challenge - Life changing habits 21 day challenge 19 17
5
Play & Earn bazingaa - play and earn paytm cash ≤5 9
6
Xbox Family Settings xbox one parental control app ≤5 30
7
Glow: 30 Days Challenge to transform lifestyle 30 day glow up challenge ≤5 7
8
WW (Weight Watchers Reimagined) watchers 60 30
9
LIBRO - Your Health & Lifestyle AI Assistant lifestyle - app ≤5 30
10
Healthy lifestyle plan healthy lifestyles 34 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fetlofe 65 24 249 155
fasting 62 51 249 52
watchers 60 30 250+ 117
grinders 60 17 250+ 118
live 59 88 250+ 200

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kink Dating Life: BDSM Dating, Fetish & kinky Life fet life 51 21
2
Kinky Dating Chat & Gay Date Lifestyle App - GFet fetlife 57 26
3
Feter: Kink, Fetish, BDSM Dating & Fet Kinky Life foot fet 43 8
4
KinkLife: Kinky, BDSM Dating & Fetish Lifestyle kinky boots 19 39
5
Obedience: BDSM habit tracker app for couples obedient 39 37
6
Kinkoo: BDSM, Fetish & Kink Dating for Kinky Chat kinko 41 32
7
kink: Kinky Dating App for BDSM, Kink & Fetish kinker 8 19
8
BDSM Dating, Kinky Fetish Swingers Hookup - Kink bondage 53 15
9
Whappz whappz 9 32
10
Swingers App & Threesome Hookup Dating: Swinlr 3somes 31 13

These five keywords: “fetlofe”, “fasting”, “watchers”, “grinders”, “live”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Kink Dating Life: BDSM Dating, Fetish & kinky Life”, “Kinky Dating Chat & Gay Date Lifestyle App - GFet”, “Feter: Kink, Fetish, BDSM Dating & Fet Kinky Life”, “KinkLife: Kinky, BDSM Dating & Fetish Lifestyle”, “Obedience: BDSM habit tracker app for couples”, “Kinkoo: BDSM, Fetish & Kink Dating for Kinky Chat”, “kink: Kinky Dating App for BDSM, Kink & Fetish”, “BDSM Dating, Kinky Fetish Swingers Hookup - Kink”, “Whappz”, “Swingers App & Threesome Hookup Dating: Swinlr”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lifestyle”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lifestyle