"license" App Store Keywords Research Case | ASOTools
×

"license" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “license” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mogli cartoon”, “ff”, “vidio editor”, “idioma”, “pley”, “biel”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “license” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword license from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
driver's license 53 13 250+ 41
licensed 50 8 250+ 93
licenses 50 5 250+ 66
drivers license 43 5 250+ 29
driver license 40 25 250+ 34

The search volume of the core keyword license in Google App Store reached 39, its difficulty level reached 54, and the number of apps related to it reached 250+, among them, there are 27 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free License Plate Lookup and Vehicle VIN Report licenses plate 36 8
2
Scannr - Driver's license scanner (ID check) licensing 50 8
3
LA Wallet louisiana 38 50
4
Online Driving license Status Check & Apply Guide license check 23 3
5
Driver license: scanner, reader, decode, get info driver's license 53 13
6
DMV Permit Practice, Drivers Test & Traffic Signs itestdrive 51 58
7
Hawaii Driver License 2020 hawaii driver license 19 1
8
Online Driving License Apply Guide driving license apply online 31 3
9
Driving License Online Apply driving license apply 28 3
10
License Plate Games - Road Trip Fun license plate game 14 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dmv 60 65 250+ 20
il 56 67 250+ 225
ed 56 65 250+ 20
ga 55 66 250+ 39
pa 55 66 249 35

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
CA DMV california dmv 50 11
2
DMV Permit Practice, Drivers Test & Traffic Signs itestdrive 51 58
3
DMV Permit Practice Test 2020 - Car, Moto, CDL dmv test 30 7
4
DMV Permit Practice Test 2019 Edition dmv practice test 2019 ≤5 1
5
DMV Practice Test 2020 dmv practice test 36 4
6
DMV WRITTEN TEST: Free DMV Tests for All 50 States dmv written test 29 2
7
DMV Permit Practice Test Genie: Driving & CDL Prep driving tests 33 6
8
DMV Permit Practice Test 2020 dmv test 2020 12 2
9
California DMV Test 2020 - DMV Approved Course california permit test 14 1
10
California DMV Practice Test california dmv test 16 2

These five keywords: “dmv”, “il”, “ed”, “ga”, “pa”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “CA DMV”, “DMV Permit Practice, Drivers Test & Traffic Signs”, “DMV Permit Practice Test 2020 - Car, Moto, CDL”, “DMV Permit Practice Test 2019 Edition”, “DMV Practice Test 2020”, “DMV WRITTEN TEST: Free DMV Tests for All 50 States”, “DMV Permit Practice Test Genie: Driving & CDL Prep”, “DMV Permit Practice Test 2020”, “California DMV Test 2020 - DMV Approved Course”, “California DMV Practice Test”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “license”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “license