"laundry service" App Store Keywords Research Case | ASOTools
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"laundry service" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “laundry service” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “present”, “gitar”, “borrow”, “updated”, “sprout social”, “bean”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “laundry service” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword laundry service from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
drop and dash laundry service ≤5 30 250+ 19
merrimack laundry service ≤5 30 250+ 11
beaches laundry service ≤5 30 250+ 11
bolt laundry service ≤5 30 250+ 10
doormint - laundry service app ≤5 4 248 44

The search volume of the core keyword laundry service in Google App Store reached 34, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 8 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Laundry Portal - Trusted Laundry Services laundry portal -#1 laundry app ≤5 30
2
Laundryheap: The 24h Dry Cleaning and Laundry App laundryheap » 24h laundry app ≤5 31
3
justclean Online Laundry Services laundromat near me 55 2
4
CSCPay Mobile - Coinless Laundry System csc 46 44
5
LaundryAnna- Laundry/Dry Cleaning/Home Services laundry app bangalore ≤5 30
6
Dry Clean & Laundry - DhobiLite dry clean 53 39
7
Clean Laundry Express | Laundry Service cleanpro express ≤5 30
8
Rinse | Dry Cleaning & Laundry rinse 27 13
9
CleanCloud - Dry Cleaning & Laundry dry cleaning 34 22
10
The Laundry the laundry time ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
lavanderia 55 7 250+ 23
washed 55 2 250+ 36
laundromat near me 55 2 250+ 24
dry clean 53 39 250+ 9
computer sciences corporation 53 31 250+ 149

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
OMO Lavanderia: Services for your clothes lavanderia pontal ≤5 30
2
Laundry - Lavanderia Delivery landry's select club app ≤5 30
3
Cleantap - Tintorería y lavandería a domicilio. mr jeff lavandería costa rica ≤5 25
4
Jeff - The super services app jeff 32 34
5
CSCPay Mobile - Coinless Laundry System csc 46 44
6
Pressto - tintorería y lavandería a un clic wosh, lavandería y tintorería ≤5 30
7
PayRange payrange 28 35
8
Lavandería Colegiales lavanderia colegiales ≤5 25
9
WOSH, lavandería y tintorería wosh, lavandería y tintorería ≤5 30
10
Washop | lavanderia a domicilio lava & cuce brescia ≤5 30

These five keywords: “lavanderia”, “washed”, “laundromat near me”, “dry clean”, “computer sciences corporation”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “OMO Lavanderia: Services for your clothes”, “Laundry - Lavanderia Delivery”, “Cleantap - Tintorería y lavandería a domicilio.”, “Jeff - The super services app”, “CSCPay Mobile - Coinless Laundry System”, “Pressto - tintorería y lavandería a un clic”, “PayRange”, “Lavandería Colegiales”, “WOSH, lavandería y tintorería”, “Washop | lavanderia a domicilio”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “laundry service”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “laundry service