"korean learning" App Store Keywords Research Case | ASOTools
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"korean learning" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “korean learning” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mahjong~”, “lucifer morningstar”, “gamss”, “compaa”, “autism spectrum”, “deliveroo”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “korean learning” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword korean learning from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
learning korean 33 9 250+ 87
learning korean language 25 8 250+ 88
korean alphabets learning 12 30 249 87
best learning korean app 11 7 250+ 95
korean learning app 8 6 250+ 90

The search volume of the core keyword korean learning in Google App Store reached 33, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 81 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Drops: Learn Korean language and Hangul alphabet coreano 41 13
2
Learn Korean - Language & Grammar Learning scribe korean ≤5 30
3
Eggbun: Learn Korean Fun eggbun 16 14
4
Learn Korean. Speak Korean how to speak korean 12 5
5
Learn Korean Offline korean langguage 34 30
6
Learn Korean, Japanese or Spanish with LingoDeer deerlingo 66 37
7
Learn Korean - Grammar korean grammar 10 5
8
podo - Learn everything in Korean korean apps 15 5
9
Write It! Korean korean 51 68
10
Learn Korean Communication cudube korean communication ≤5 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
duolingo 68 34 250+ 200
deerlingo 66 37 250+ 216
dualingo 66 36 250+ 214
dolingo 66 35 250+ 208
diolingo 66 34 250+ 203

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Duolingo: Learn Languages Free duilong 66 39
2
Dictionary for Duolingo dolingo 66 35
3
Vocabulary Manager for Duolingo! duellingo 42 30
4
Learning Spanish : with Duolingo - Survival Guide duolingo spanish 26 9
5
Babbel - Learn Spanish, French & More Languages babbel 49 32
6
Learn Korean, Japanese or Spanish with LingoDeer deerlingo 66 37
7
140+ Duolingo English Test Training duolingo test center ≤5 24
8
DinoLingo: Language learning for kids dingo lingo app ≤5 30
9
Learn Languages with Memrise - Spanish, French memrise 46 26
10
Lingokids - A fun learning adventure lingokids 36 17

These five keywords: “duolingo”, “deerlingo”, “dualingo”, “dolingo”, “diolingo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Duolingo: Learn Languages Free”, “Dictionary for Duolingo”, “Vocabulary Manager for Duolingo!”, “Learning Spanish : with Duolingo - Survival Guide”, “Babbel - Learn Spanish, French & More Languages”, “Learn Korean, Japanese or Spanish with LingoDeer”, “140+ Duolingo English Test Training”, “DinoLingo: Language learning for kids”, “Learn Languages with Memrise - Spanish, French”, “Lingokids - A fun learning adventure”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “korean learning”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “korean learning