"knot" App Store Keywords Research Case | ASOTools
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"knot" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “knot” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cookbook”, “bussiness”, “kk”, “vivo ipl 2020”, “avex”, “cardio exercises”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “knot” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword knot from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
theknot 48 39 250+ 186
the knot 48 10 250+ 66
knott s berry farm 41 52 250+ 244
knotts berry farm 41 51 250+ 241
knots berry farm 41 40 250+ 200

The search volume of the core keyword knot in Google App Store reached 39, its difficulty level reached 44, and the number of apps related to it reached 250+, among them, there are 33 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Go Knots 3D the knots 31 6
2
Wedding Planner - Checklist, Budget & Countdown theknot 48 39
3
Tangle Master 3D twisting games 53 23
4
Knots 3D knoten 19 11
5
Useful Knots - Tying Guide knots 38 34
6
Knot Fun knot fun ≤5 22
7
How to Tie Knots - 3D Animated knobs app ≤5 30
8
The Knot Pro the knot pro 11 14
9
Animated Knots by Grog grog 33 47
10
Knot Tying Guide tying 33 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
feazes 65 55 250+ 233
nós 63 56 250+ 220
w i n d y 63 19 249 150
w i n d s 63 14 250+ 113
cske 63 13 250+ 117

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dictionary - Merriam-Webster dicsonaray 75 41
2
Tagged - Meet, Chat & Dating tagged 64 51
3
Tangle Master 3D twisting games 53 23
4
Dictionary & Thesaurus (Definition synonyms idiom) definisi 29 23
5
Webster's Dictionary+Thesaurus thesaurus dictionary 28 7
6
Dictionary - WordWeb described 45 38
7
Word of the Day - Vocabulary Builder words day 43 21
8
Episode - Choose Your Story epi game 77 47
9
Frases frasses ≤5 30
10
SKOUT - Meet, Chat, Go Live skout 52 37

These five keywords: “feazes”, “nós”, “w i n d y”, “w i n d s”, “cske”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Dictionary - Merriam-Webster”, “Tagged - Meet, Chat & Dating”, “Tangle Master 3D”, “Dictionary & Thesaurus (Definition synonyms idiom)”, “Webster's Dictionary+Thesaurus”, “Dictionary - WordWeb”, “Word of the Day - Vocabulary Builder”, “Episode - Choose Your Story”, “Frases”, “SKOUT - Meet, Chat, Go Live”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “knot”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “knot