"knights" App Store Keywords Research Case | ASOTools
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"knights" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “knights” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “jc penney”, “online casinos”, “made”, “vermeer”, “keke”, “rubiks”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “knights” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword knights from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
arknights 44 43 249 224
arcknights 41 42 250+ 233
arkknights 41 41 250+ 230
ark knights 41 41 250+ 229
templar knights 38 36 250+ 191

The search volume of the core keyword knights in Google App Store reached 40, its difficulty level reached 36, and the number of apps related to it reached 250+, among them, there are 103 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Knights Fight 2: Honor & Glory knight 41 71
2
Knights Fight: Medieval Arena chivalry medieval warfare 18 25
3
Rival Knights justas 31 24
4
Knights & Dragons ⚔️ Action RPG knights and dragons 17 27
5
Knights of Europe 3 savaşın efsaneleri 9 14
6
Knights of Ages knights of ages ≤5 30
7
Knights Chronicle chronicles 28 35
8
Castle Defense Knight Fight castle of white night ≤5 30
9
Knights of Europe 2 knights of europe 2 game ≤5 30
10
Knights and Glory - Tactical Battle Simulator battle of the knights ≤5 21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
raiding 66 47 250+ 220
0.00 66 46 250+ 243
0.00$ 66 45 250+ 241
r.a.i.d 66 30 250+ 141
epic 65 79 250+ 93

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PokeRaid - Worldwide Remote Raids raids 43 25
2
RAID: Shadow Legends r.a.i.d 66 30
3
Moto Highway Rider violence moto driving ≤5 7
4
RAID HQ mobile gaming studios ≤5 19
5
Traffic Rider motor cycles 55 17
6
Top Rider: Bike Race & Real Traffic bike racing- top rider game ≤5 30
7
Raid Boss raid boss 9 20
8
KING`s RAID granblue 30 39
9
Moto Rider GO: Highway Traffic motto motto 39 16
10
GO Raid Party - Get invited to raid remotely! pokemon go raids 33 35

These five keywords: “raiding”, “0.00”, “0.00$”, “r.a.i.d”, “epic”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PokeRaid - Worldwide Remote Raids”, “RAID: Shadow Legends”, “Moto Highway Rider”, “RAID HQ”, “Traffic Rider”, “Top Rider: Bike Race & Real Traffic”, “Raid Boss”, “KING`s RAID”, “Moto Rider GO: Highway Traffic”, “GO Raid Party - Get invited to raid remotely!”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “knights”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “knights