"interactives" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “interactives” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “vlc player”, “barzellette”, “didikempot”, “mapping”, “university of michigan”, “premiar”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “interactives” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword interactives from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
walkiemonkey interactives ≤5 28 250+ 244
my story series interactives en français ≤5 19 250+ 202
my story serie interactives ≤5 19 248 204
jeux de series interactives ≤5 16 250+ 229
my story series interactives ≤5 16 250+ 198

The search volume of the core keyword interactives in Google App Store reached 36, its difficulty level reached 26, and the number of apps related to it reached 250+, among them, there are 195 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Decisions: Choose Your Interactive Stories Choice decison 53 34
2
Chapters: Interactive Stories chapters 50 30
3
Dream Zone: Dating simulator & Interactive stories date ariane 30 27
4
My Story: Choose Your Own Path historias 40 40
5
Love Choice: interactive stories, play new episode love game 31 31
6
Journeys: Interactive Series journeys 53 33
7
Linda Brown: Interactive Story linda 34 42
8
Love Story: Interactive Stories & Romance Games lobe story 53 21
9
The Score: interactive men stories & games games for men 12 34
10
Tabou Stories: Love Episodes toboo 50 41

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
epi game 77 47 249 208
wattpad 73 45 250+ 208
wappad 73 44 250+ 216
wattpas 73 43 250+ 209
wattadd 73 36 250+ 191

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Episode - Choose Your Story stiry 58 33
2
Free PC Games. Show you all game giveaways epic ganes store 55 30
3
Epic Conquest epic conquest 9 30
4
Vortex Cloud Gaming voitex 48 43
5
Free Games Radar for Steam, Epic Games, Uplay epix games 77 41
6
Epic: Kids' Books & Educational Reading Library epic gamrs 77 34
7
Epic Game Maker - Create and Share Your Levels! maker game 36 20
8
My Candy Love - Episode / Otome game amor doce 36 26
9
Asphalt 9: Legends - 2019's Action Car Racing Game alpshat 60 38
10
Free Epic Games PC, Steam, uPlay, Blizzard & more free epic games 26 21

These five keywords: “epi game”, “wattpad”, “wappad”, “wattpas”, “wattadd”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Episode - Choose Your Story”, “Free PC Games. Show you all game giveaways”, “Epic Conquest”, “Vortex Cloud Gaming”, “Free Games Radar for Steam, Epic Games, Uplay”, “Epic: Kids' Books & Educational Reading Library”, “Epic Game Maker - Create and Share Your Levels!”, “My Candy Love - Episode / Otome game”, “Asphalt 9: Legends - 2019's Action Car Racing Game”, “Free Epic Games PC, Steam, uPlay, Blizzard & more”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “interactives”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “interactives