"interactive" App Store Keywords Research Case | ASOTools
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"interactive" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “interactive” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “شاهد نت”, “marcus and lucas”, “carreras”, “walmart groceries”, “outlanders”, “intercontinental”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “interactive” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword interactive from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
interactive brokers 44 19 250+ 143
interactives 36 26 250+ 195
interactive broker 32 16 250+ 137
paradox interactive 26 27 250+ 205
interactive election map 26 30 250+ 102

The search volume of the core keyword interactive in Google App Store reached 33, its difficulty level reached 54, and the number of apps related to it reached 250+, among them, there are 91 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Chapters: Interactive Stories chapters 50 30
2
DEAD CITY - Choose Your Story Interactive Choice choose your own adventure 28 16
3
Decisions: Choose Your Interactive Stories Choice decison 53 34
4
Journeys: Interactive Series journeys 53 33
5
Episode - Choose Your Story epi game 77 47
6
Dream Zone: Dating simulator & Interactive stories date ariane 30 27
7
Dead Man's Phone: Interactive Crime Drama richard ramirez 45 54
8
maybe: Interactive Stories maybe 41 32
9
Love Choice: interactive stories, play new episode love game 31 31
10
ZOE: Interactive Story zoes games ≤5 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
epi game 77 47 249 208
wattpad 73 45 250+ 208
wappad 73 44 250+ 216
wattpas 73 43 250+ 209
wattadd 73 36 250+ 191

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Episode - Choose Your Story stiry 58 33
2
Free PC Games. Show you all game giveaways epic ganes store 55 30
3
Epic Conquest epic conquest 9 30
4
Vortex Cloud Gaming voitex 48 43
5
Free Games Radar for Steam, Epic Games, Uplay epix games 77 41
6
Epic: Kids' Books & Educational Reading Library epic gamrs 77 34
7
Epic Game Maker - Create and Share Your Levels! maker game 36 20
8
My Candy Love - Episode / Otome game amor doce 36 26
9
Asphalt 9: Legends - 2019's Action Car Racing Game alpshat 60 38
10
Free Epic Games PC, Steam, uPlay, Blizzard & more free epic games 26 21

These five keywords: “epi game”, “wattpad”, “wappad”, “wattpas”, “wattadd”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Episode - Choose Your Story”, “Free PC Games. Show you all game giveaways”, “Epic Conquest”, “Vortex Cloud Gaming”, “Free Games Radar for Steam, Epic Games, Uplay”, “Epic: Kids' Books & Educational Reading Library”, “Epic Game Maker - Create and Share Your Levels!”, “My Candy Love - Episode / Otome game”, “Asphalt 9: Legends - 2019's Action Car Racing Game”, “Free Epic Games PC, Steam, uPlay, Blizzard & more”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “interactive”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “interactive