"independence day" App Store Keywords Research Case | ASOTools
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"independence day" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “independence day” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “traduire”, “depot”, “ipl score”, “vodaphone”, “st”, “death stranding”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “independence day” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword independence day from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
independence day songs 11 4 250+ 30
indian independence day photo frames ≤5 30 250+ 11
independence day tour ≤5 30 250+ 10
independence day wallpapers ≤5 30 250+ 10
usa independence day stickers ≤5 30 250+ 9

The search volume of the core keyword independence day in Google App Store reached 50, its difficulty level reached 63, and the number of apps related to it reached 250+, among them, there are 4 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Independence Day independence day games ≤5 7
2
Happy Independence Day Wishes pendants day ≤5 1
3
Independence Day DP independence days ≤5 30
4
Independence Day Launcher Theme independence day theme app ≤5 30
5
Indian Independence Day 2021 independence day of india ≤5 30
6
Happy Independence Day: Greetings, Quotes, GIF happy independence day app ≤5 30
7
Pakistan Independence Day 14 August Photo Edit pakistan flag photo frame ≤5 30
8
Happy Independence Day USA independence day games ≤5 7
9
Independence Day Quotes doctors day quotes ≤5 1
10
Independence Day Messages Images & Greetings independece day pictures 7 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pakistani flge 39 30 249 7
independence 37 57 250+ 6
fourth of july 26 22 249 126
patriotic songs 26 12 250+ 81
kudzu 23 45 250+ 245

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pakistan Flag Photo Editor Independence Day 14 Aug pakistan flag background photo editor ≤5 7
2
Pak Army Dress Changer: Commando Army Suit Editor ssg commando 14 30
3
Pakistan independence Day - 14 August 1947 14 august 1947 army game ≤5 2
4
Pak Flags Urdu Keyboard pak flag urdu keyboard 2019 ≤5 4
5
Pakistan flag Face Photo Editor : Independence Day pakistan flag photo editor in face ≤5 3
6
Pakistan Independence day Photo Frame 2020 jashn e azadi photo frame ≤5 1
7
Pakistan Flag Pic – Pak Independence day pakistan flag background photo editor ≤5 7
8
14 August Photo Frame 2020 : Pak Flag Photo Editor 14th august photo editor ≤5 4
9
PAK Independence Day jashn e azadi mubarak ≤5 1
10
Pakistani Mili Naghmay pak azadi song pakistan air force songs ≤5 30

These five keywords: “pakistani flge”, “independence”, “fourth of july”, “patriotic songs”, “kudzu”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pakistan Flag Photo Editor Independence Day 14 Aug”, “Pak Army Dress Changer: Commando Army Suit Editor”, “Pakistan independence Day - 14 August 1947”, “Pak Flags Urdu Keyboard”, “Pakistan flag Face Photo Editor : Independence Day”, “Pakistan Independence day Photo Frame 2020”, “Pakistan Flag Pic – Pak Independence day”, “14 August Photo Frame 2020 : Pak Flag Photo Editor”, “PAK Independence Day”, “Pakistani Mili Naghmay pak azadi song”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “independence day”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “independence day