"hs" App Store Keywords Research Case | ASOTools
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"hs" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hs” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “flightradar”, “eve”, “dodgers”, “vivo ipl 2020”, “google contacts”, “photoshop”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hs” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hs from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
twiths 85 30 248 192
wihsing 72 58 250+ 225
wathsup 68 43 249 216
waths up 68 29 250+ 183
whspp gb 68 11 249 81

The search volume of the core keyword hs in Google App Store reached 56, its difficulty level reached 47, and the number of apps related to it reached 250+, among them, there are 62 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
HS Team hotschedules 52 47
2
Helsingin Sanomat helsingin sanomat 56 18
3
HS GPS V1 holy stone drone 23 11
4
HS GPS PRO holy stone 25 21
5
HS FPV V2 hss2 fpv 10 3
6
HS FPV fpv drone-swift stream ≤5 25
7
Hearthstone hearthstone 50 41
8
HS GPS V4 hsgpsv4 ≤5 24
9
HS CROSS cross fly ≤5 18
10
HS-D2 holy stone drone app hs160 ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
play stre 80 54 248 227
p l a y s t o r e 80 54 248 218
goole play 77 61 249 242
googel play 77 61 249 240
gogıl pley 77 60 247 236

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Play Store Settings Shortcut play store app 49 47
2
Google Play Games p l a y s t o r e 80 54
3
Apps Store - Your Play Store [App Store] Manager app stores 63 44
4
Carrier Services google paly service 48 32
5
Google TV (previously Play Movies & TV) movie new 68 13
6
Google Play Music mysic 65 44
7
PlayStation App ps4 67 28
8
Playbook for Developers - Tips to Grow a Business descargar plaitore 55 52
9
Google Play Console console 36 41
10
Apps Store : All In One App - Your Play Store App palmstore 21 30

These five keywords: “play stre”, “p l a y s t o r e”, “goole play”, “googel play”, “gogıl pley”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Play Store Settings Shortcut”, “Google Play Games”, “Apps Store - Your Play Store [App Store] Manager”, “Carrier Services”, “Google TV (previously Play Movies & TV)”, “Google Play Music”, “PlayStation App”, “Playbook for Developers - Tips to Grow a Business”, “Google Play Console”, “Apps Store : All In One App - Your Play Store App”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hs”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hs