"how to draw" App Store Keywords Research Case | ASOTools
×

"how to draw" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “how to draw” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pitch-black”, “apple store”, “genius scan”, “churros”, “talking points”, “me”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “how to draw” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword how to draw from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
how to draw anime 34 20 250+ 60
how to draw pokemon 27 5 250+ 64
learn how to draw 26 9 250+ 74
how to draw bodies 26 4 250+ 58
how to draw hair anime 24 30 248 54

The search volume of the core keyword how to draw in Google App Store reached 47, its difficulty level reached 62, and the number of apps related to it reached 250+, among them, there are 62 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
How to Draw - Learn Drawing learned to draw 28 6
2
How to Draw - Easy Lessons tutorial how to draw 23 3
3
WeDraw - How to Draw Anime & Cartoon desenhos para desenhar 51 15
4
How To Draw Everything - Easy Drawings how to draw everything 7 3
5
How to draw animals. Step by step drawing lessons how to draw animals 16 11
6
How to Draw Anime how to draw anime easy ≤5 30
7
Easy Drawing: Drawing on the screen Step by Step dibujar fácilmente 56 10
8
How to draw cute food, drinks step by step aprenda a pintar alimentos ≤5 30
9
How To Draw Flowers draw flowers 34 16
10
How to Draw Cars drawing cars step by step 7 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
greatclips 60 57 249 237
scheth 58 56 249 235
dibujar fácilmente 56 10 250+ 105
dibujos faciles 56 10 248 95
how to 55 70 250+ 76

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Great Clips Online Check-in great clips 59 31
2
Great Clips Connect great clips 59 31
3
Supercuts Online Check-in supercuts 49 51
4
Draw Something Classic draw something 36 24
5
Cost Cutters Hair Salon cost cutters 33 36
6
Google Authenticator google authenticator 54 12
7
Mobile Security, Antivirus & Cleaner by Lookout lookout 40 44
8
Clock time 70 82
9
Google Play Music mysic 65 44
10
KLWP Live Wallpaper Maker live wallpaper maker 25 14

These five keywords: “greatclips”, “scheth”, “dibujar fácilmente”, “dibujos faciles”, “how to”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Great Clips Online Check-in”, “Great Clips Connect”, “Supercuts Online Check-in”, “Draw Something Classic”, “Cost Cutters Hair Salon”, “Google Authenticator”, “Mobile Security, Antivirus & Cleaner by Lookout”, “Clock”, “Google Play Music”, “KLWP Live Wallpaper Maker”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “how to draw”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “how to draw