"hourse" App Store Keywords Research Case | ASOTools
×

"hourse" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hourse” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “gates”, “dolar today”, “nurses”, “dispatches”, “hablamos”, “globus”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hourse” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hourse from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hourse games 26 11 250+ 112
golden hourse 26 30 250+ 144
my hourse 12 18 250+ 223
hoursehaven ≤5 24 250+ 231
hoursecraft ≤5 13 250+ 181

The search volume of the core keyword hourse in Google App Store reached 43, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 129 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Horse Riding Tales - Ride With Friends cavalo 50 11
2
Rival Stars Horse Racing horse 56 76
3
Star Stable Horses horses 52 16
4
Horse Paradise - My Dream Ranch horse paradise 10 22
5
Horse Haven World Adventures paarden 36 8
6
Horse World – Show Jumping - For all horse fans! horse jumping 25 8
7
My Horse my horse 22 10
8
Horse Robot Car Game – Space Robot Transform wars rowboat 29 8
9
My Horse Stories my horse stories 14 19
10
Offroad Horse Taxi Driver – Passenger Transport gallop taxis ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
veterinario 60 13 250+ 77
my little poney 58 11 250+ 97
my ltte pony 58 10 250+ 99
my littel pony 58 10 250+ 98
my lttel pony 58 10 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pet World – My Animal Hospital – Dream Jobs: Vet veterinarians 60 1
2
Operate Now: Animal Hospital j u e g o s 70 61
3
Pet World - My animal shelter - take care of them tierheim 39 20
4
Pet Doctor. Animal Care Game pet care games 7 15
5
Pet Hospital Vet Clinic Animal Vet Pet Doctor Game animal doctor games 7 10
6
Pet Vet Care Wash Feed Animals - Animal Doctor Fun pet vet 26 9
7
Pet Hospital Vet Clinic World - Pet Doctor Games pet hospital vet clinic animal ≤5 30
8
My Virtual Pet Shop - Cute Animal Care Game cuidar perros 48 20
9
Vet Patrol biribi ≤5 25
10
Vet Smart Cães e Gatos vet smart cães e gatos ≤5 30

These five keywords: “veterinario”, “my little poney”, “my ltte pony”, “my littel pony”, “my lttel pony”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pet World – My Animal Hospital – Dream Jobs: Vet”, “Operate Now: Animal Hospital”, “Pet World - My animal shelter - take care of them”, “Pet Doctor. Animal Care Game”, “Pet Hospital Vet Clinic Animal Vet Pet Doctor Game”, “Pet Vet Care Wash Feed Animals - Animal Doctor Fun”, “Pet Hospital Vet Clinic World - Pet Doctor Games”, “My Virtual Pet Shop - Cute Animal Care Game”, “Vet Patrol”, “Vet Smart Cães e Gatos”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hourse”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hourse