"hotwheels" App Store Keywords Research Case | ASOTools
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"hotwheels" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hotwheels” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “avon”, “big bang”, “rio”, “id jovem”, “lightshot”, “daggers”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hotwheels” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hotwheels from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hotwheels race off 24 20 249 163
hotwheels id 21 22 249 181
hotwheels games 18 17 250+ 171
hotwheels raceoff ≤5 14 249 166
choki choki hotwheels challenge accepted ≤5 24 250+ 229

The search volume of the core keyword hotwheels in Google App Store reached 43, its difficulty level reached 26, and the number of apps related to it reached 249, among them, there are 175 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hot Wheels: Race Off hotwells 55 34
2
Hot Wheels Unlimited hot wheel 55 33
3
Hot Wheels id matchbox cars 28 31
4
Hot Wheels Infinite Loop hot wheels infinite loop 18 20
5
Hot Wheels™ Ultimate Garage hot wheels ultimate garage 28 30
6
Smart Cycle Hot Wheels go go smart wheels 9 31
7
Hot Wheels® Augmoto™ hot wheels coloring games ≤5 30
8
Rocket League® Hot Wheels® RC Rivals Set rocket league free 41 36
9
Hot Wheels® TechMods™ hot wheels techmods app ≤5 23
10
Race Off - stunt car racing mmx racing mega ramp loopracing ≤5 31

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
teams 76 57 249 80
c_a_t_s 68 30 250+ 212
cars 67 50 250+ 212
hot 66 73 250+ 40
السبق 66 41 249 245

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Microsoft Teams microsodt teams 78 26
2
Cisco Webex webex teams 42 49
3
Full Contact Teams Racing bangers racing 14 16
4
Team App team app 47 14
5
Teams platformie teams 9 20
6
team meeting LITE microsoft teams 78 26
7
Teams by MaxPreps teams by maxpreps ≤5 25
8
Teams App teams app download karen ≤5 22
9
guide for Teams meetings zoom process of team microsoft teams ≤5 19
10
Cisco Webex Meetings webex 63 37

These five keywords: “teams”, “c_a_t_s”, “cars”, “hot”, “السبق”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Microsoft Teams”, “Cisco Webex”, “Full Contact Teams Racing”, “Team App”, “Teams”, “team meeting LITE”, “Teams by MaxPreps”, “Teams App”, “guide for Teams meetings zoom”, “Cisco Webex Meetings”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hotwheels”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hotwheels