"horn" App Store Keywords Research Case | ASOTools
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"horn" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “horn” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “salem”, “psicólogos”, “faces for apple watch”, “vidiq”, “nintendo switch controller”, “glitter”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “horn” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword horn from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bella thorne 66 45 250+ 182
games of thorns 65 32 249 162
game of thorns 65 29 248 151
hornt 53 43 250+ 211
hornet 51 38 250+ 151

The search volume of the core keyword horn in Google App Store reached 40, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 30 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Air Horn air horn 36 32
2
DJ Horn horn sound 18 18
3
Air Horn - Siren Sounds Prank siren 46 63
4
Sirens and Horns horns 33 14
5
Air Horn vocina 38 44
6
Loudest Air Horn (Prank) noisemakers 18 29
7
Air Horn Prank (Loud Joke) ???? annoys 45 21
8
Stadium Horn (Simulator) curmudgeon 33 51
9
Siren, Alarm & Horn Sounds siren, alarm & horn sounds ≤5 30
10
Horn & Siren Sounds horn sounds all in one ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
mems 72 19 249 105
meme 63 80 250+ 76
memes 63 62 250+ 97
soectre 50 54 250+ 231
creta 50 30 250+ 19

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Memes Maker & Generator + Funny Video Meme Creator memes 63 62
2
Meme Soundboard 2020 soundboard 43 63
3
Dank Meme Soundboard -MLG, Ringtones, Alarms &More meme dank 48 6
4
Funny Quotes and Memes memes funny 60 30
5
Meme Generator Free meme 63 80
6
Meme and Vine Soundboard carl wheezer 36 30
7
Memasik - Meme Maker Free мем 46 13
8
MEME Soundboard Ultimate 2020 mlg soundboard ultimate memes ≤5 2
9
Meme Soundboard - The GREATEST memes! all the memes ≤5 5
10
MEMS_Diag_lite diag 26 30

These five keywords: “mems”, “meme”, “memes”, “soectre”, “creta”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Memes Maker & Generator + Funny Video Meme Creator”, “Meme Soundboard 2020”, “Dank Meme Soundboard -MLG, Ringtones, Alarms &More”, “Funny Quotes and Memes”, “Meme Generator Free”, “Meme and Vine Soundboard”, “Memasik - Meme Maker Free”, “MEME Soundboard Ultimate 2020”, “Meme Soundboard - The GREATEST memes!”, “MEMS_Diag_lite”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “horn”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “horn