"hops" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hops” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bass pro shops”, “coconut”, “massage therapist”, “routine”, “tiger”, “weather forecasts”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hops” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hops from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
coffee shops 68 13 250+ 74
photochops 63 42 250+ 197
photoshops 63 23 250+ 148
shops 60 35 249 217
barber shops near me 60 5 250+ 44

The search volume of the core keyword hops in Google App Store reached 35, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 77 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tiles Hop: EDM Rush! abrahamlincon 56 19
2
HopStar - Hops Navigator - Home Brewing Apps brewer's hops ≤5 30
3
Hop Ball 3D: Dancing Ball on Music Tiles Road hop ball 3d 24 11
4
Dancing HOP: Tiles Ball EDM Rush gamemusic 31 30
5
Hop Fastpass hop 46 65
6
Hop ketchapp hop ≤5 22
7
Beat Jumpy - Free Rhythm Music Game tiles 3d 29 13
8
Bike Hop: Crazy BMX Bike Jump 3D bike hop 9 16
9
Color Hop 3D - Music Game color tiles 14 13
10
bhop pro csgo 50 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
truxmap 80 68 250+ 246
soundloudi 75 36 250+ 189
wihsing 72 58 250+ 225
clevernes 68 59 250+ 229
bol 68 57 250+ 208

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Microsoft OneDrive onesrive 73 39
2
Official Trump 2020 App trum 80 61
3
Tiles Hop: EDM Rush! abrahamlincon 56 19
4
Among Us among us 87 75
5
Dancing Road: Color Ball Run! ball 50 81
6
Skype - free IM & video calls skype 71 25
7
WhatsApp Messenger whatsapp website 100 17
8
Clash of Clans clash of clans 61 36
9
Video Editor & Video Maker - InShot vidros editor 51 31
10
Minecraft minecraft 80 95

These five keywords: “truxmap”, “soundloudi”, “wihsing”, “clevernes”, “bol”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Microsoft OneDrive”, “Official Trump 2020 App”, “Tiles Hop: EDM Rush!”, “Among Us”, “Dancing Road: Color Ball Run!”, “Skype - free IM & video calls”, “WhatsApp Messenger”, “Clash of Clans”, “Video Editor & Video Maker - InShot”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hops”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hops