"hill" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hill” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “upstox”, “cuida”, “stickman games”, “elephant insurance”, “watch anime for free”, “suppressor”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hill” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hill from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
chilli's	63	20	250+	95
hillywood	61	42	250+	187
phillips	58	18	247	60
william hill	58	16	250+	126
the hills	56	13	250+	76

The search volume of the core keyword hill in Google App Store reached 40, its difficulty level reached 65, and the number of apps related to it reached 250+, among them, there are 98 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Hill Climb Racing	carros	51	47
2		Hill Climb Racing 2	jonah hill	51	55
3		MMX Hill Dash 2 – Offroad Truck, Car & Bike Racing	hill dash	10	18
4		The Hill	the hill	48	23
5		Hillside Rush Racing	hillside	21	39
6		MMX Hill Dash	mmx	25	29
7		Exion Hill Racing	exion hill racing	8	10
8		Bikes Hill	hulls	38	39
9		Zombie Hill Racing - Earn To Climb: Apocalypse	zombie hill racing	8	20
10		Hill Racing – Offroad Hill Adventure game	hill racing offroad	≤5	4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
car	68	100	250+	223
cars	67	50	250+	212
juegos	64	64	250+	249
car games	61	56	250+	224
mrs bean	60	33	249	153

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Extreme Car Driving Simulator	car games	61	56
2		Hill Climb Racing	carros	51	47
3		Racing in Car 2	driving	65	82
4		Car Parking Multiplayer	car parking	50	62
5		3D Driving Class	3d	49	100
6		Car Simulator 2	سارات	43	33
7		Hot Wheels Unlimited	hot wheel	55	33
8		Car Simulator 2020	voitures	45	38
9		Ultimate Car Driving Simulator	games car	53	28
10		Flying Firefighter Truck	fiery cars	≤5	5

These five keywords: “car”, “cars”, “juegos”, “car games”, “mrs bean”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Extreme Car Driving Simulator”, “Hill Climb Racing”, “Racing in Car 2”, “Car Parking Multiplayer”, “3D Driving Class”, “Car Simulator 2”, “Hot Wheels Unlimited”, “Car Simulator 2020”, “Ultimate Car Driving Simulator”, “Flying Firefighter Truck”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hill”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools