"hijab" App Store Keywords Research Case | ASOTools
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"hijab" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hijab” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “المدرب الافضل”, “hakuna matata”, “color coded”, “willyrex”, “van gogh”, “sieu nhan nhen”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hijab” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hijab from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hijab style 34 8 250+ 10
hijab fashion 28 19 250+ 12
tutorial hijab pashmina 26 13 250+ 69
haute hijab 19 6 249 55
tutorial hijab 18 13 250+ 24

The search volume of the core keyword hijab in Google App Store reached 33, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 14 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hijab Fashion Suit hijab fashion suit ≤5 1
2
HIJAB Wallpapers: Muslimah, Girly M hijab wallpaper 18 4
3
Hijab Styles Step by Step hijab style 34 8
4
Hijab Photo Editor hijab photo editor ≤5 2
5
Hijab jilbab 21 1
6
Hijab Fashion Photo Maker hijab fashion 28 19
7
Trendy Hijab Tutorial crinkle hijab 9 31
8
Face In Hijab – Hijab Fashion Suit modern hijab photo montage ≤5 30
9
Hijab Scarf Photo Maker lenço para foto ≤5 6
10
Hijab Cartoon Muslimah Wallpapers foto kartun cantik ≤5 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
burka 41 3 250+ 17
hijab style 34 8 250+ 10
dupatta 33 30 249 167
scarf 33 25 250+ 47
kebaya 31 33 250+ 47

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hijab Trial Room chadors 23 43
2
Hijab Fashion Photo Montage: Burka Face Editor burka photo editor app ≤5 30
3
Women Burqa Fashion Dress sivka burka ≤5 30
4
Burka Photo Maker Editor Hijab black burka photo editor ≤5 30
5
Face In Hijab – Hijab Fashion Suit modern hijab photo montage ≤5 30
6
Muslim Women Casual Dress islamic burqa app ≤5 30
7
Burka Avenger avenger 47 27
8
Abaya Fashion Style Designs | Burqa and Gown abaya fashion ≤5 4
9
Abaya And Burqa Style 2020 burqa app ≤5 2
10
women Burqa Photo Suit sivka burka ≤5 30

These five keywords: “burka”, “hijab style”, “dupatta”, “scarf”, “kebaya”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hijab Trial Room”, “Hijab Fashion Photo Montage: Burka Face Editor”, “Women Burqa Fashion Dress”, “Burka Photo Maker Editor Hijab”, “Face In Hijab – Hijab Fashion Suit”, “Muslim Women Casual Dress”, “Burka Avenger”, “Abaya Fashion Style Designs | Burqa and Gown”, “Abaya And Burqa Style 2020”, “women Burqa Photo Suit”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hijab”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hijab