"hidden object games" App Store Keywords Research Case | ASOTools
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"hidden object games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hidden object games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “archivist”, “pebble”, “sliding”, “chappy”, “spot”, “descendants”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hidden object games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hidden object games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
free hidden object games 28 11 250+ 123
hidden object games free 18 11 250+ 166
big fish hidden object games 15 4 250+ 129
find hidden object games 14 9 250+ 158
hidden object games for ipad 14 8 250+ 158

The search volume of the core keyword hidden object games in Google App Store reached 40, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 163 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Christmas Hidden Object: Xmas Tree Magic chrism 55 9
2
Mystery Manor: hidden objects mystery 44 65
3
Hidden Object Games for Adults ???? Puzzle Game object permanence 33 46
4
House of Secrets Hidden Object hidden object game 22 23
5
Hidden Object Games 400 Levels : Agent Hannah find hidden objects games ≤5 7
6
Hidden Object Games Free 200 levels : Secret free hidden object games 28 11
7
Hidden City: Hidden Object Adventure g5 32 46
8
Hidden Objects: Brain Teaser hidden objects games 40 12
9
Summer Vacation Hidden Object Game hidden objects free games 24 9
10
Haunted House Secrets Hidden Objects Mystery Game hunted house 32 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sherlock home 61 10 250+ 81
alladen 60 25 250+ 139
aladdim 60 24 250+ 131
aladden 60 23 250+ 127
aladdin's 60 11 250+ 78

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sherlock Holmes Hidden Objects Detective Game sherlock holmes 48 35
2
Sherlock Holmes : Hidden Object Detective Games sherlock holmes hidden object mysteries ≤5 30
3
Sherlock Holmes Books sherlock holmes book 29 11
4
Sherlock Holmes Complete sherlock homes 39 11
5
Hidden Object - Sherlock baskerville 24 39
6
Sherlock Holmes: Trap for the Hunter. Spot it! петька и василий иванович игра бесплатно ≤5 21
7
Sherlock Holmes sherlock holmes book 29 11
8
Sherlock Holmes' IM: Chat Stories Game sherlock holmes' im: chat game ≤5 30
9
Young Sherlock sherlok 53 23
10
The Complete Sherlock Holmes and more ifjúsági könyvek ≤5 13

These five keywords: “sherlock home”, “alladen”, “aladdim”, “aladden”, “aladdin's”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sherlock Holmes Hidden Objects Detective Game”, “Sherlock Holmes : Hidden Object Detective Games”, “Sherlock Holmes Books”, “Sherlock Holmes Complete”, “Hidden Object - Sherlock”, “Sherlock Holmes: Trap for the Hunter. Spot it!”, “Sherlock Holmes”, “Sherlock Holmes' IM: Chat Stories Game”, “Young Sherlock”, “The Complete Sherlock Holmes and more”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hidden object games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hidden object games