"hewlett packard" App Store Keywords Research Case | ASOTools
×

"hewlett packard" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hewlett packard” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “jrs express”, “free sound”, “realista”, “good night messages”, “piper”, “color match”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hewlett packard” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hewlett packard from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hewlett-packard 41 6 250+ 47
hewlett-packard smart app 34 21 250+ 139
hewlett packard 12c ≤5 18 249 168
hewlett packard printer app ≤5 5 250+ 68
hewlett packard enterprise company ≤5 17 243 164

The search volume of the core keyword hewlett packard in Google App Store reached 41, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 49 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
HP Print Service Plugin printers hp 50 22
2
HP Smart hp 57 49
3
HP ePrint Enterprise (service) e-print 34 9
4
HP Advance print and scan doctor hp ≤5 24
5
HP QuickDrop hp laptop 40 29
6
HP Support Assistant hp printing support 24 29
7
Samsung Print Service Plugin impressoras samsung 14 30
8
HP Sales Central hp sales india ≤5 24
9
Droid48 hp calculator 22 7
10
10BA Professional Financial Calculator hp financial calculator 8 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
prinsteret 87 30 250+ 116
harry porrer 75 19 249 123
draco malfoy 68 35 250+ 172
text now 68 29 250+ 153
3nd 66 61 250+ 248

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mopria Scan mopria scanner ≤5 8
2
Pharos Print pharos 27 39
3
PrinterShare Mobile Print printouts 24 36
4
facilisimo facilisimo ≤5 30
5
DailyArt - Your Daily Dose of Art History Stories artistic 30 27
6
PrinterShare Premium Key aprinter ≤5 30
7
Pinterest printreste 87 56
8
Canon PRINT Inkjet/SELPHY canon 56 36
9
HP Print Service Plugin printers hp 50 22
10
Pinterest Lite intéressé 26 41

These five keywords: “prinsteret”, “harry porrer”, “draco malfoy”, “text now”, “3nd”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Mopria Scan”, “Pharos Print”, “PrinterShare Mobile Print”, “facilisimo”, “DailyArt - Your Daily Dose of Art History Stories”, “PrinterShare Premium Key”, “Pinterest”, “Canon PRINT Inkjet/SELPHY”, “HP Print Service Plugin”, “Pinterest Lite”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hewlett packard”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hewlett packard