"haunted" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “haunted” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cerberus”, “gag”, “penas”, “boutiques”, “foodnetwork”, “free dating site”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “haunted” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword haunted from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
haunted houses | 50 | 6 | 249 | 71 |
haunted house | 42 | 33 | 249 | 81 |
the haunted mansion | 29 | 6 | 250+ | 88 |
haunted hoochie | 28 | 50 | 250+ | 248 |
13th floor haunted house | 28 | 25 | 250+ | 145 |
The search volume of the core keyword haunted in Google App Store reached 33, its difficulty level reached 47, and the number of apps related to it reached 250+, among them, there are 67 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Haunted House Escape - Granny Ghost Games | hounted | 41 | 16 | |
2 |
|
Halloween Haunted Houses Near Me - Haunts.com | haunted houses | 50 | 6 |
3 |
|
Haunted House Secrets Hidden Objects Mystery Game | hunted house | 32 | 7 |
4 |
|
Haunted Hospital Asylum Escape Hidden Objects Game | medford asylum | ≤5 | 30 |
5 |
|
Siren Head Game: Haunted House Escape | haunted game | 6 | 30 |
6 |
|
Escape Haunted House of Fear Escape the Room Game | 13th floor haunted house | 28 | 25 |
7 |
|
Haunted House Escape 2 - Scary Horror Games | possessed haunted house escape | ≤5 | 30 |
8 |
|
Haunted Manor 2 – The Horror behind the Mystery | nosferatu | 45 | 46 |
9 |
|
Evil Haunted Ghost – Scary Cellar Horror Game | graveyard ghosts attack | ≤5 | 30 |
10 |
|
VR Haunted House 3D | free vr | 6 | 3 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
عين | 58 | 23 | 250+ | 158 |
العين | 58 | 22 | 250+ | 141 |
للعين | 58 | 19 | 250+ | 162 |
story toys | 56 | 14 | 245 | 92 |
ghost | 55 | 73 | 250+ | 87 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
حقيبة عين | بوابة عين | 43 | 21 |
2 |
|
اختبارات عين | اختبارات عين | ≤5 | 11 |
3 |
|
Ien Droos | قنوات عين دروس | 29 | 30 |
4 |
|
Eyes: Scary Thriller - Creepy Horror Game | العين | 58 | 22 |
5 |
|
عين اليوم | منصه عين | 43 | 12 |
6 |
|
عين بوابه التعليم الوطنيه المرحلة الابتدائية | عين بوابة التعليم الوطنية | 28 | 40 |
7 |
|
عين بوابه التعليم الوطنيه طالب متوسط وثانوي | بوابة عين | 43 | 21 |
8 |
|
عين بوابه التعليم الوطنيه | بوابة عين التعليم الوطنية | ≤5 | 20 |
9 |
|
Eye Color Changer - Camera | ojos verdes | 29 | 25 |
10 |
|
FoxEyes - Change Eye Color by Real Anime Style | changing | 53 | 41 |
These five keywords: “عين”, “العين”, “للعين”, “story toys”, “ghost”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “حقيبة عين”, “اختبارات عين”, “Ien Droos”, “Eyes: Scary Thriller - Creepy Horror Game”, “عين اليوم”, “عين بوابه التعليم الوطنيه المرحلة الابتدائية”, “عين بوابه التعليم الوطنيه طالب متوسط وثانوي”, “عين بوابه التعليم الوطنيه”, “Eye Color Changer - Camera”, “FoxEyes - Change Eye Color by Real Anime Style”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “haunted”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: