"graphing" App Store Keywords Research Case | ASOTools
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"graphing" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “graphing” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “blackbeard”, “talking points”, “fandoms”, “editing apps”, “alfred camera”, “hume”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “graphing” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword graphing from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
graphing calculator 55 20 250+ 108
graphing cal 51 18 250+ 83
graphing calculatir 51 10 250+ 90
graphing calculater 51 9 250+ 83
desmos graphing calculator 37 45 250+ 224

The search volume of the core keyword graphing in Google App Store reached 40, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 64 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Desmos Graphing Calculator desmos 62 52
2
GeoGebra Graphing Calculator graphing cal 51 18
3
Grapher parabola grapher 26 5
4
Graphing calculator plus 84 graph emulator free 83 graphing calculator 55 20
5
Graphing Calculator + Math, Algebra & Calculus graphical calculator 51 9
6
Graphing Calculator - Algeo | Free Plotting plotting 46 18
7
MathAlly Graphing Calculator + полярные координаты ≤5 19
8
Graphing Calculator (X84) calculatorx 52 17
9
Grapher - graphing calculator графіки функцій ≤5 16
10
Free Graphing Calculator 2 educalc classic 6 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cluckulator 83 53 249 223
canulator 83 21 250+ 147
c a l c u 83 19 250+ 119
calculator‰ 80 18 250+ 133
canva 76 58 248 129

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cluck-ulator cluck-ulator ≤5 12
2
Flockstar cackle hatchery 21 24
3
Calculator culator 83 93
4
Desmos Scientific Calculator demos 36 15
5
Calculator Plus Free carculadora 78 18
6
Calculator Plus calculator plus pro ≤5 30
7
Stylish Calculator Free - CALCU™ c a l c u 83 19
8
Samsung Calculator cacilator 83 23
9
Multi Calculator dual rate overhead calculator ≤5 30
10
Simple Calculator مشین حساب 19 12

These five keywords: “cluckulator”, “canulator”, “c a l c u”, “calculator‰”, “canva”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cluck-ulator”, “Flockstar”, “Calculator”, “Desmos Scientific Calculator”, “Calculator Plus Free”, “Calculator Plus”, “Stylish Calculator Free - CALCU™”, “Samsung Calculator”, “Multi Calculator”, “Simple Calculator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “graphing”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “graphing