"golden chick" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “golden chick” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “smartpay”, “roadblocks”, “expert”, “onew”, “charlie puth”, “horror games”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “golden chick” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword golden chick from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
golden chick app 8 8 250+ 107
golden chick tx ≤5 30 250+ 149
golden chicken ≤5 30 249 156
golden chicken game ≤5 18 250+ 186
golden chicken earn money ≤5 9 250+ 117

The search volume of the core keyword golden chick in Google App Store reached 38, its difficulty level reached 14, and the number of apps related to it reached 249, among them, there are 133 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Golden Chick App golden chick app 8 8
2
Golden Chick TX golden chicken app ≤5 30
3
Golden Chick Rewards golden chick app 8 8
4
Chick-fil-A chick fil a 64 50
5
Chicken Express Mobile App chicken express mobile app 9 9
6
Church's Chicken church s chicken 51 51
7
Popeyes® App popeye 68 32
8
Whataburger whataburger 51 44
9
Chicken Express chicken express 36 17
10
Merge Happy Chicken merge happy 2048 ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goofle 100 53 247 209
google classsroom 95 26 250+ 116
google classeroom 95 25 250+ 115
google 93 86 247 215
nèlix 93 68 248 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google oogle 100 86
2
Google Chrome: Fast & Secure chrome 76 47
3
Google Calendar google calen 70 24
4
Google One one 61 85
5
Google Fit: Health and Activity Tracking fit 51 69
6
Google Chat chat 59 90
7
Google Drive googledi 85 49
8
Google Voice google voice 66 25
9
Google Assistant - Get things done, hands-free siri 60 52
10
Google Meet goigle meets 83 57

These five keywords: “goofle”, “google classsroom”, “google classeroom”, “google”, “nèlix”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Calendar”, “Google One”, “Google Fit: Health and Activity Tracking”, “Google Chat”, “Google Drive”, “Google Voice”, “Google Assistant - Get things done, hands-free”, “Google Meet”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “golden chick”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “golden chick