"geological" App Store Keywords Research Case | ASOTools
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"geological" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “geological” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “voodoo”, “diagram”, “perú radio”, “ariana grande”, “world war z”, “lorax”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “geological” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword geological from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
geological time scale 34 22 250+ 124
geological maps 18 17 250+ 128
geological survey u s 16 16 249 135
geological time 14 15 249 115
geological timeline 9 28 249 201

The search volume of the core keyword geological in Google App Store reached 45, its difficulty level reached 3, and the number of apps related to it reached 249, among them, there are 8 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Minerals guide: Rocks, Crystals&Gemstone. Geology agate 41 37
2
Field Geologist (free) geologist 45 2
3
Geology Toolkit Lite my pg&e toolkit lite ≤5 30
4
iGeology igeology ≤5 19
5
Smart Geology- Mineral Guide geology timescale tutor ≤5 30
6
Engineering Geology & Earth science geological engineering ≤5 30
7
Rockd geologic 45 4
8
Geology Rocks - Handbook of Rocks rocks 55 28
9
Geology knowledge test geology knowledge test ≤5 30
10
Geology Toolkit Premium geology 37 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
jgmx 77 68 250+ 250
the weather channell 65 20 250+ 155
the wheather channel 65 19 250+ 161
accès d 61 54 248 233
toronto weather 58 22 250+ 163

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
FOX Sports: Latest Stories, Scores & Events foz sports 56 21
2
Mad Skills Motocross 2 moter cross 50 12
3
Mouse Simulator mouses 58 6
4
Death Worm™ Free aileen wuornos 43 56
5
onX Hunt: Hunting Maps, Offline GPS/Nav & Weather hunt 55 77
6
Survivalcraft Demo demo 46 66
7
Fidget Spinner sepiner 50 11
8
Pixel Sword Fish io swordfish 29 35
9
Bowmasters browstras 65 30
10
Raft Survival: Ocean Nomad - Simulator raft 55 56

These five keywords: “jgmx”, “the weather channell”, “the wheather channel”, “accès d”, “toronto weather”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “FOX Sports: Latest Stories, Scores & Events”, “Mad Skills Motocross 2”, “Mouse Simulator”, “Death Worm™ Free”, “onX Hunt: Hunting Maps, Offline GPS/Nav & Weather”, “Survivalcraft Demo”, “Fidget Spinner”, “Pixel Sword Fish io”, “Bowmasters”, “Raft Survival: Ocean Nomad - Simulator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “geological”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “geological