"ganesha" App Store Keywords Research Case | ASOTools
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"ganesha" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ganesha” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “horários”, “pines”, “traductor de español a ingles”, “frontline education”, “pneumonia”, “stars”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ganesha” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ganesha from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
ganeshaspeaks 34 15 250+ 117
ganesha wallpapers 31 6 250+ 16
ganeshaspeaks hindi 16 4 250+ 73
ganesha horoscope 14 5 250+ 97
hd wallpaper lord ganesha 14 30 250+ 17

The search volume of the core keyword ganesha in Google App Store reached 34, its difficulty level reached 26, and the number of apps related to it reached 250+, among them, there are 18 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ganesh Mantra ganesh 53 65
2
Baby Ganesha - Modak Run baby ganesha ≤5 30
3
Ganpati Ganesh - All In One ganpati 45 31
4
Lord Ganesha Wallpapers HD ganapathi photos 23 30
5
Shree Ganesha - Temple Game ganpati bappa game game game ≤5 20
6
Ganesha - Mantra All In One ganesha meditations ≤5 30
7
Lord Ganesha Virtual Temple little ganesha virtual temple ≤5 30
8
Lord Ganesha Paint, Ganesha Coloring Pictures colouring ganesha ≤5 5
9
Talking & Dancing Ganesha eco friendly ganesha 6 1
10
Dancing Ganesha dancing ganesha live wallpaper ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ganesh 53 65 250+ 15
ganpati 45 31 250+ 18
puja 36 50 250+ 9
chitra 36 34 247 189
ganesh chalisa 34 10 250+ 37

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ganesh Mantra ganesha 34 26
2
Ganesh Aarti ganesha aarti : 3d book ≤5 30
3
Ganpati Ganesh - All In One ganpati 45 31
4
Ganpati Mantra ganapathi 29 3
5
New Ganesh Wallpapers HD vinayagar photos hd ≤5 30
6
Ganesh Chalisa ganesh chalisa 34 10
7
Ganesh ji ki aarti 2020 ganpati bappa morya dj song ≤5 9
8
Ganesh Aarti: श्री गणेश मंत्र, आरती, अथर्वशीर्ष shree ganesh aarti and stuti ≤5 30
9
Ganesh Laddu Catch little ganesh fighting games ≤5 30
10
Ganpati Ganesh Bhajan, Mantra, Aarti & Wallpaper ganpatichi gani 9 30

These five keywords: “ganesh”, “ganpati”, “puja”, “chitra”, “ganesh chalisa”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Ganesh Mantra”, “Ganesh Aarti”, “Ganpati Ganesh - All In One”, “Ganpati Mantra”, “New Ganesh Wallpapers HD”, “Ganesh Chalisa”, “Ganesh ji ki aarti 2020”, “Ganesh Aarti: श्री गणेश मंत्र, आरती, अथर्वशीर्ष”, “Ganesh Laddu Catch”, “Ganpati Ganesh Bhajan, Mantra, Aarti & Wallpaper”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ganesha”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ganesha