"furry" App Store Keywords Research Case | ASOTools
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"furry" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “furry” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “answer”, “muscle”, “photo collage”, “granny”, “recorde”, “himalayan”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “furry” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword furry from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
furry friend 26 19 250+ 150
furry games 19 18 250+ 179
furry wallpaper 18 5 250+ 108
sofurry 16 21 250+ 184
furry amino 16 21 250+ 181

The search volume of the core keyword furry in Google App Store reached 47, its difficulty level reached 40, and the number of apps related to it reached 250+, among them, there are 115 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Furry Amino for Chat and News furry amino 16 21
2
Furry Character Maker fursona 21 16
3
Furry Dress Up furries 36 14
4
Furry Fandom furry friend photos ≤5 30
5
Howlr howler 20 34
6
The Wolf's Stash - An e621/e926 browser e621 55 37
7
OWOifier - The furry/anime translator! changed furry ≤5 30
8
Furry Soundboard furries 36 14
9
Furry Maker - DressUp Game furry maker 11 10
10
Furry.FM furcast ≤5 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
netflislx 93 30 250+ 180
fondos de pantaia 68 24 250+ 181
c_a_t_s 68 30 250+ 212
wolve 65 21 250+ 69
cat 63 98 250+ 205

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
NetFlix Guide 2020-Streaming Trending Movies/Shows netflix guide 2020 streaming movies and series ≤5 30
2
FOX+ | Series, Movies, Live Sports fox premium 26 24
3
FlixLatino somos movies 26 13
4
SHOWTIME showtime 54 35
5
Pluto TV - It’s Free TV tv 63 88
6
PureFlix (Android TV) pureflix (android tv) t ≤5 25
7
VidAngel vidangel 32 36
8
Hulu: Stream TV shows & watch the latest movies hulu 75 34
9
Netflix VR netflix vr 20 5
10
Netflix Guide 2020 - Streaming Movies and Series canadian netflix 48 16

These five keywords: “netflislx”, “fondos de pantaia”, “c_a_t_s”, “wolve”, “cat”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NetFlix Guide 2020-Streaming Trending Movies/Shows”, “FOX+ | Series, Movies, Live Sports”, “FlixLatino”, “SHOWTIME”, “Pluto TV - It’s Free TV”, “PureFlix (Android TV)”, “VidAngel”, “Hulu: Stream TV shows & watch the latest movies”, “Netflix VR”, “Netflix Guide 2020 - Streaming Movies and Series”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “furry”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “furry