"furista" App Store Keywords Research Case | ASOTools
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"furista" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “furista” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “discod”, “docusign”, “background check”, “paste”, “decor”, “garmin vivoactive 4”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “furista” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword furista from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
furistas cat cafe 8 21 250+ 202
furistas cat cafe offline ≤5 28 250+ 247
furistas cat cafe runaway ≤5 24 250+ 229
furistas ≤5 21 250+ 229
cat cafe furistas ≤5 16 250+ 203

The search volume of the core keyword furista in Google App Store reached 34, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 201 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Furistas Cat Cafe - Cute Animal Care Game cafe cat 38 22
2
Animal Restaurant рестораны 41 27
3
Bakery Story: Cats Cafe bakery story cats cafe ≤5 30
4
Neko Atsume: Kitty Collector ねこ 53 38
5
Fantastic Cats dazzleplay inc ≤5 30
6
Cat Game - The Cats Collector! cat games 45 25
7
Cats are Cute cats are cute 14 16
8
CatStar ~Cat's Trip~ trip cat ≤5 15
9
Dream Cat Paradise ammonite studio ≤5 28
10
Cat Room - Cute Cat Games cute cat 38 36

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
coffees 72 3 250+ 27
kim kar 68 53 250+ 222
kim kardashion 68 47 250+ 197
kim kard 68 36 250+ 174
cafes 68 17 250+ 103

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Coffee Recipes - Espresso, Latte and Cappuccino irish coffee 39 40
2
Coffeely - Your Coffee App folgers coffee 26 48
3
Coffee Craze - Idle Barista Tycoon baristas 46 18
4
coffee.cup.guru chemex coffee 21 1
5
Angels' Cup Coffee coffee cupping ≤5 1
6
Coffee Inc. iced coffee maker 28 20
7
Coffee Shop 3D coffee shop 53 27
8
Idle Coffee Corp idle coffee corp 6 23
9
Espresso Coffee Guide caffe espresso 11 2
10
Scooter's Coffee scotters 46 31

These five keywords: “coffees”, “kim kar”, “kim kardashion”, “kim kard”, “cafes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Coffee Recipes - Espresso, Latte and Cappuccino”, “Coffeely - Your Coffee App”, “Coffee Craze - Idle Barista Tycoon”, “coffee.cup.guru”, “Angels' Cup Coffee”, “Coffee Inc.”, “Coffee Shop 3D”, “Idle Coffee Corp”, “Espresso Coffee Guide”, “Scooter's Coffee”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “furista”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “furista