"funny animal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “funny animal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “trader”, “bundesliga”, “dream11 ipl”, “новости мира”, “nike snkrs”, “chaabi net”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “funny animal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword funny animal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
funny animal pictures 31 9 250+ 100
funny animals videos 29 7 250+ 59
funny animals 24 14 250+ 96
funny animal photos 16 5 250+ 80
funny animal faces 11 8 250+ 103

The search volume of the core keyword funny animal in Google App Store reached 38, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Onet Funny Animal funny animals matching game ≤5 30
2
Funny Animal Pics funny animal pictures 31 9
3
Funny Animal Meme crazy animals! funny animal reaction meme stickers ≤5 30
4
Funny Animal Memes and Pictures cute and funny animal memes ≤5 30
5
Funny Animal Videos: Cats Dogs dog videos 39 10
6
Funny Animal Videos смешные видео про животных для детей ≤5 3
7
Dancing and Singing Funny Pets. Funny animals funny pets 16 17
8
Funny Animal Connect huynh thi ≤5 30
9
Free Funny Animals Videos funny animals videos 29 7
10
Funny Animals Gifs funny animal pictures 31 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gamesc 75 52 250+ 234
mems 72 19 249 105
smart pet 68 16 250+ 94
السبق 66 41 249 245
dolay tudey 65 58 250+ 239

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Woodoku cauls 29 51
2
Bag It! FREE gnaes 75 64
3
Fun Run 3 - Multiplayer Games السبق 66 41
4
Sweet Match : Puzzle Mania match3 16 22
5
Balloon Pop Match 3 - Best Puzzle Game toy crush blast 2020 ≤5 30
6
Candy Landy - Match 3 Puzzle : Free Games 2020 gamaes 75 64
7
Addictive Gem Match 3 - Free Games With Bonuses addictives 7 23
8
Crafty Candy Blast a candy blast soda fun ≤5 9
9
PBS KIDS Games games what are free 55 49
10
Aqua Blast: Fish Matching 3 Puzzle & Ball Blast aqua balls ≤5 30

These five keywords: “gamesc”, “mems”, “smart pet”, “السبق”, “dolay tudey”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Woodoku”, “Bag It! FREE”, “Fun Run 3 - Multiplayer Games”, “Sweet Match : Puzzle Mania”, “Balloon Pop Match 3 - Best Puzzle Game”, “Candy Landy - Match 3 Puzzle : Free Games 2020”, “Addictive Gem Match 3 - Free Games With Bonuses”, “Crafty Candy Blast”, “PBS KIDS Games”, “Aqua Blast: Fish Matching 3 Puzzle & Ball Blast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “funny animal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “funny animal