"freddy" App Store Keywords Research Case | ASOTools
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"freddy" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “freddy” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pastores alemanes”, “jobstreet”, “롤토체스”, “the north face”, “fact check”, “cracking screen”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “freddy” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword freddy from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
five nights at freddy's for 55 18 250+ 125
five night of freddy 55 14 250+ 121
five nights at freddy's 55 12 250+ 102
five nights at freddy s 55 9 250+ 101
freddys five nights 55 8 250+ 96

The search volume of the core keyword freddy in Google App Store reached 46, its difficulty level reached 25, and the number of apps related to it reached 250+, among them, there are 94 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Five Nights at Freddy's AR: Special Delivery fmaf 56 21
2
Five Nights at Freddy's fnaf 59 20
3
Five Nights at Freddy's 2 five nights at freddy's 2 43 22
4
Five Nights at Freddy's 4 five nights in freddy's 4 36 28
5
Five Nights at Freddy's: SL sl 51 30
6
Teddy Freddy freddie games 10 18
7
Five Nights at Freddy's 3 fnaf 3 33 10
8
Freddy's freddys 47 10
9
Call Simulator Freddy call freddy fazbear s pizza real ≤5 19
10
Call with Freddy - Prank fake call Simulator ???? nightmares of freddy's 33 27

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
f 78 81 250+ 57
free.fir 77 32 250+ 206
fee fayer 77 25 250+ 148
frère fire 77 18 248 146
frre fire 77 17 250+ 160

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook fassabook 100 64
2
Facebook Lite fcboook lit 73 60
3
Messenger – Text and Video Chat for Free messenger 83 86
4
Garena Free Fire-New Beginning free.fir 77 32
5
Fizzo F lite - Online Shopping App fizzo app ≤5 26
6
FX File Explorer: the file manager with privacy nextapp 11 21
7
F-Stop Gallery f stop 24 31
8
File Commander - File Manager & Free Cloud comm 36 55
9
F-Secure SENSE Router f-secure sense router ≤5 30
10
F-Secure KEY Password manager mobile key manager ≤5 30

These five keywords: “f”, “free.fir”, “fee fayer”, “frère fire”, “frre fire”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Messenger – Text and Video Chat for Free”, “Garena Free Fire-New Beginning”, “Fizzo F lite - Online Shopping App”, “FX File Explorer: the file manager with privacy”, “F-Stop Gallery”, “File Commander - File Manager & Free Cloud”, “F-Secure SENSE Router”, “F-Secure KEY Password manager”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “freddy”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “freddy