"fortnite games" App Store Keywords Research Case | ASOTools
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"fortnite games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fortnite games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “masters”, “‏سيارات”, “barbados”, “pimple pop”, “c.c”, “solitaire free games”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fortnite games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fortnite games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fortnite epic games 56 11 250+ 99
épic games fortnite 56 10 250+ 96
epic games fortnite 46 11 250+ 98
fortnite epix games 23 30 250+ 93
epic games fortnite mobile 18 12 250+ 124

The search volume of the core keyword fortnite games in Google App Store reached 49, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tips: Battle Royale Chapter 2 season 4 fortnite battle toyale 46 9
2
Battle Royale Chapter 2 Quiz fortnite game 36 13
3
Dances from Fortnite (Emotes, Shop, Wallpapers) fortnite dances 34 10
4
Squad Nite Free Fort FPS Battle Royale for nite mobile 50 29
5
Pixels of Fortnite: Color by Numbers Art Game tencent games fortnite ≤5 11
6
Wallpapers for Fortnite skins, fight pass season 9 fornati 77 30
7
Creative Destruction fortinite 57 25
8
Fort Battle Royale Squad Fight Nite Fire fort night 41 14
9
Battle Royale Chapter 2 : Creatives fortnite batle royal 46 10
10
Battle Royale Season 11 - HD Wallpapers fournit 12 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuober 100 30 250+ 214
y tuber 100 30 250+ 173
youtuher 100 30 249 193
twetarr 93 26 249 133
twithr 93 30 250+ 243

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Downloader by AFTVnews aaptoid 72 59
2
Cartoon Network App catoons 72 21
3
YouTube for Android TV youtube goooo 58 27
4
YouTube Kids youtoubu 100 30
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Video Player All Format - Full HD Video Player video playlist 29 15
7
Vlog Editor for Vlogger & Video Editor Free- VlogU vlog 41 40
8
YouTube VR youtube vr 23 5
9
Video Player Perfect اللتيب 43 53
10
Free Music & Videos - Music Player for YouTube yutube free download 80 30

These five keywords: “youtuober”, “y tuber”, “youtuher”, “twetarr”, “twithr”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Downloader by AFTVnews”, “Cartoon Network App”, “YouTube for Android TV”, “YouTube Kids”, “YouTube TV - Watch & Record Live TV”, “Video Player All Format - Full HD Video Player”, “Vlog Editor for Vlogger & Video Editor Free- VlogU”, “YouTube VR”, “Video Player Perfect”, “Free Music & Videos - Music Player for YouTube”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fortnite games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fortnite games