"formel 1" App Store Keywords Research Case | ASOTools
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"formel 1" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “formel 1” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dillards”, “hello”, “grid”, “transferred”, “girls”, “cartoon network”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “formel 1” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword formel 1 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
formel 1 live stream 26 12 249 104
formel 1 manager spiele 2020 ≤5 12 250+ 184
formel 1 games ≤5 7 250+ 101
formel 1 spiele mit boxenstopp 2020 ≤5 5 250+ 98
formel 1 rennen spielen ≤5 5 249 88

The search volume of the core keyword formel 1 in Google App Store reached 60, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 67 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Formula Sports Car Racer Impossible Tracks formula sports car gt racing ≤5 30
2
Formula 1 World News - FIA, FOTA, Grand Prix formula 1 noticias 23 12
3
Formula car racing stunt: Formula stunt Motorsport formoula ≤5 8
4
Lewis Hamilton Wallpapers lewis hamilton 61 45
5
Formula racing manager formula real car racing 3d car manager 3d ≤5 30
6
OnBoard Racing cota - circuit of the americas ≤5 30
7
F1 Wallpapers HD : 300+ Quality Pictures 2020 ferrari f1 wallpaper 2020 ≤5 1
8
Formula Car Racing: Derby Sports Car Speed Stunts gt formula racing car stunts impossible tracks 3d ≤5 2
9
Formula Car Crash Racing 2020 formula car crash racing 2020 ≤5 30
10
Pole Position Formula Racer pole position formula racer ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
formoul 1 68 10 250+ 83
fumola 1 68 8 250+ 67
transfermarkt 66 36 249 192
f1 64 24 250+ 67
real 63 93 250+ 193

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
F1 Mobile Racing f1 64 24
2
Formula 1® fumola 1 68 8
3
Formula Unlimited Racing f1 racing games offline multiplayer ≤5 10
4
Top Speed Formula Car Racing: New Car Games 2020 car games races 53 24
5
F1 Manager robert kubica 38 44
6
Grand Formula Racing 2019 Car Race & Driving Games racing games 2019 ≤5 11
7
Formula Classic - 90's Racing chequered flag 14 26
8
F1 TV f1 tv 37 18
9
New Formula Car Racing Games Free - Car Games 3D fast formula new modern car ≤5 30
10
Formula Racing 2020 folmula uno 36 7

These five keywords: “formoul 1”, “fumola 1”, “transfermarkt”, “f1”, “real”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “F1 Mobile Racing”, “Formula 1®”, “Formula Unlimited Racing”, “Top Speed Formula Car Racing: New Car Games 2020”, “F1 Manager”, “Grand Formula Racing 2019 Car Race & Driving Games”, “Formula Classic - 90's Racing”, “F1 TV”, “New Formula Car Racing Games Free - Car Games 3D”, “Formula Racing 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “formel 1”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “formel 1