"foodball" App Store Keywords Research Case | ASOTools
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"foodball" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “foodball” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “vessels”, “fem”, “открытки”, “thomas jefferson”, “choti”, “target app”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “foodball” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword foodball from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
foodball tv live 50 30 250+ 91
foodball live app 23 30 250+ 90
2012 foodball ≤5 14 250+ 169
foodball2012 ≤5 30 250+ 26
foodball hero ≤5 12 250+ 171

The search volume of the core keyword foodball in Google App Store reached 48, its difficulty level reached 37, and the number of apps related to it reached 250+, among them, there are 213 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
World Soccer League bống đá 56 28
2
Football Strike - Multiplayer Soccer вудбол 60 48
3
Dream League Soccer 2021 soccer 57 93
4
Score! Hero hero 52 85
5
Real Football gamesfootball 46 31
6
Football Live Scores footballscores 65 15
7
Ultimate Soccer - Football soccer ultimatum ≤5 26
8
Soccer Cup 2020: Free Football Games foot boll game 46 31
9
Soccer Scores - FotMob futmob24 66 30
10
Soccer Star 2020 Football Cards: The soccer game game foot ball 46 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
live soccer 88 21 249 85
soccer scores live 88 15 250+ 85
live scorers 88 14 250+ 89
soccer live scores 88 14 250+ 71
live scorz 88 12 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Football Live Scores formob 29 16
2
Live 24 Soccer - Live Sport Score Updates scores24 - match results ≤5 30
3
Football live Soccer updates soccer news updates ≤5 9
4
Soccer Odds Notification singapore football odds ≤5 30
5
Footy Scores - Live Soccer Scores for Free free live soccer ≤5 10
6
Fly Goal Lite scorecast lite ≤5 30
7
Top Soccer - livescore, league table & predictions soccer table standings ≤5 5
8
EUgoals – Live football scores livefootball live tv euro ≤5 6
9
Football Wizard - LIVE Soccer Predictions Game dictoro ≤5 30
10
Live Football Updates - livescore sofascore live football scores ≤5 30

These five keywords: “live soccer”, “soccer scores live”, “live scorers”, “soccer live scores”, “live scorz”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Football Live Scores”, “Live 24 Soccer - Live Sport Score Updates”, “Football live Soccer updates”, “Soccer Odds Notification”, “Footy Scores - Live Soccer Scores for Free”, “Fly Goal Lite”, “Top Soccer - livescore, league table & predictions”, “EUgoals – Live football scores”, “Football Wizard - LIVE Soccer Predictions Game”, “Live Football Updates - livescore”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “foodball”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “foodball