"font changer" App Store Keywords Research Case | ASOTools
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"font changer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “font changer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bundle”, “яндекс карты”, “manjaro”, “periodic table of the elements”, “camb”, “socrative student”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “font changer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword font changer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
facebook font changer 21 11 250+ 106
iphone font changer 16 10 249 109
font changers 12 9 250+ 124
font color changer 7 30 250+ 139
cool keyboard & font changer 6 5 249 89

The search volume of the core keyword font changer in Google App Store reached 45, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 132 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Font Changer - Cool Fonts Keyboard, Stylish Text faunt changer 53 10
2
Fonts - Emojis & Fonts Keyboard fonts 68 76
3
Fonts - fancy cool fonts & emoji francy font 41 30
4
♔Fonts: Fonts and Typeface for Instagram, Whatsapp bonitas letras 55 21
5
Stylish Fonts font styles 56 15
6
Stylish Text - Fonts, Keyboard, Symbols & Emojis convertidor de letras 51 19
7
FontBoard - Font & Emoji Keyboard fonts for you 10 12
8
Fonts - Fancy & Cool Font Changer faunt changer 53 10
9
Font Changer & Fonts Keyboard, ⒻⓄⓃⓉⓈ for Instagram 英文字體轉換 11 30
10
Text Font Generator, Encode Messages font generator 45 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
instugrame 100 30 249 234
саnva 82 63 250+ 242
fonts 68 76 250+ 147
fpnts 65 33 248 158
ifonts:) 65 22 250+ 183

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Insta Story Art - Instagram stories maker storico 11 15
2
Sudoku whusaap 90 41
3
DEVAR - Augmented Reality App devar 24 25
4
Collage Maker - Photo Editor & Photo Collage collage 58 90
5
FBReader: Favorite Book Reader fbreader 16 33
6
Brilliant brilliantly 43 13
7
Fonts - Emojis & Fonts Keyboard fonts 68 76
8
Preview - Plan your Instagram preview 41 49
9
MovieStarPlanet 2 hollywood planet 33 44
10
Face Live Camera: Photo Filters, Emojis, Stickers caras felices 43 30

These five keywords: “instugrame”, “саnva”, “fonts”, “fpnts”, “ifonts:)”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Insta Story Art - Instagram stories maker”, “Sudoku”, “DEVAR - Augmented Reality App”, “Collage Maker - Photo Editor & Photo Collage”, “FBReader: Favorite Book Reader”, “Brilliant”, “Fonts - Emojis & Fonts Keyboard”, “Preview - Plan your Instagram”, “MovieStarPlanet 2”, “Face Live Camera: Photo Filters, Emojis, Stickers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “font changer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “font changer