"florence" App Store Keywords Research Case | ASOTools
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"florence" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “florence” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tayara”, “a team”, “conectate”, “igg”, “bijenkorf”, “squids”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “florence” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword florence from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
florence and the machine 38 52 250+ 245
florence italy 31 14 250+ 92
florence ballard 23 48 250+ 250
florence bank 15 31 250+ 192
florence savings bank 12 26 250+ 187

The search volume of the core keyword florence in Google App Store reached 42, its difficulty level reached 47, and the number of apps related to it reached 250+, among them, there are 119 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Florence annapurna 34 41
2
FLORENCE City Guide Offline Maps Tickets and Tours florence italy 31 14
3
Hidden Florence florence italy 31 14
4
Florence Coffee florence coffee co ≤5 31
5
Florence Bank florence bank 15 31
6
Florence Travel Guide firenze free ride ≤5 30
7
Florence App florence app business ≤5 30
8
Ask Florence florence nightingale app ≤5 30
9
Florence Federal Credit Union florence federal credit union ≤5 30
10
Creative People in Florence: The Map foster florence ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
netflislx 93 30 250+ 180
tuichw 85 17 250+ 100
epic 65 79 250+ 93
restaurantes 65 23 250+ 156
épic 65 15 250+ 93

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
NetFlix Guide 2020-Streaming Trending Movies/Shows netflix guide 2020 streaming movies and series ≤5 30
2
FOX+ | Series, Movies, Live Sports fox premium 26 23
3
FlixLatino flix latino 13 17
4
SHOWTIME showtime 54 36
5
Pluto TV - It’s Free TV tv 63 88
6
PureFlix (Android TV) pure flix digital ≤5 15
7
VidAngel vidangel 32 38
8
Hulu: Stream TV shows & watch the latest movies hulu 75 36
9
Netflix VR netflix vr 20 5
10
Netflix Guide 2020 - Streaming Movies and Series canadian netflix 48 16

These five keywords: “netflislx”, “tuichw”, “epic”, “restaurantes”, “épic”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NetFlix Guide 2020-Streaming Trending Movies/Shows”, “FOX+ | Series, Movies, Live Sports”, “FlixLatino”, “SHOWTIME”, “Pluto TV - It’s Free TV”, “PureFlix (Android TV)”, “VidAngel”, “Hulu: Stream TV shows & watch the latest movies”, “Netflix VR”, “Netflix Guide 2020 - Streaming Movies and Series”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “florence”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “florence